STRATEGY

“Think little goals and expect little achievements. Think big goals and win big success.”

~ David Joseph Schwartz

Being intentional about strategy is critical to ensure you move beyond theory or tactical measures. Heather MacArthur shares the top five steps she takes to set teams up for strategic success.

How to Set Goals That Actually Work

Whatever the company is investing in, you should have a strategy — both for supporting those priorities and for influencing them. Because the more you get to shape the plan, the more aligned it will be with your viewpoint, which is a good thing for you. What if your organization is in such disarray that its leadership can’t see what their goals should be? Well, then, my friend, you have a prime opportunity to help create the future of the organization. This article shares practical tips for drafting goals that help you drive your performance throughout the year and align with the bigger picture.



Heather MacArthur,

Forbes Contributor

FREE WEBINAR

Set 2025 up for success! Strategic goal setting is about envisioning a new future and prioritizing performance to make that future a reality. Setting strategic goals sets you up to sit in the driver's seat and navigate the changes along the way.

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