PLEASE SHARE WIDELY
If you are having technical issues as you register, we recommend trying Firefox instead of Google Chrome before you contact the SWFLN Office.
Memes and GIFs
Thursday, March 3, 2022
Online
2:00 P.M. – 3:00 P.M. ET
Every library needs a social media presence. However, not all social media platforms are created equal. Each platform has its own audience with its own quirks as to how it interacts with content. But, with so many choices, how do you know where to focus your library’s limited resources and staff time?

In this one-hour webinar, learn which target audiences best match up to which popular platforms, and the important nuances of picking the right digital place for your marketing efforts.
Academic Library staff will be interested in this webinar because they can verify that they are using the best social media channels (s) for students.
Public Library staff will be interested in this webinar because they will understand more of how different, social media platform audiences interact with content.
School Library staff will be interested in this webinar because they can learn some of the best ways to engage with students on a given platform.
Special Library staff will be interested in this webinar because they can best match their clientele to particular social media channels.
About the Presenter: Laura Solomon

About the Presenter: Laura Solomon is the Library Services Manager for the Ohio Public Library Information Network and a W3C-certified front-end web developer. She has been doing web development and design for more than 20 years, in both public libraries and as an independent consultant. She specializes in developing with Drupal. She is a 2010 Library Journal Mover & Shaker. She has written three books about social media and content marketing, specifically for libraries; and speaks nationally on both these and technology-related topics. As a former children’s librarian, she enjoys bringing the “fun of technology” to audiences and in giving libraries the tools they need to better serve the virtual customer.
If you are having technical issues as you register, we recommend trying Firefox instead of Google Chrome before you contact the SWFLN Office.
For information on other upcoming opportunities, check out the 

Cost Information: Free of charge for all SWFLN members and Florida Library Information Network (FLIN) staff and volunteers.