Dear Direct Response Letter Subscriber: Want to get a better handle on content marketing? In my just-published guide, "The Content Marketing Handbook" (Entrepreneur Press), you'll discover how to skyrocket your marketing results ... with kick-butt content that blows your competitors out of the water: www.bly.com/contenthandbook Including: >> How to elevate your content from mere facts to valuable analysis and wisdom in 5 simple steps. Page 30. >> 7 easy ways to write compelling, easy-to-understand content even on complex and highly technical topics. Page 9. >> 14 tactics for writing killer emails that generate higher open rates, click-through rates, and ROI. Page 160. >> Capture your website visitor's email address with a "free-on-free squeeze page." Page 148. >> How to convert free content offer prospects into paying and loyal customers. Page 229. >> How to write compelling titles that make prospects eager to write your special reports, ebooks, and white papers. Page 21. >> And much more. "Bob's book on content marketing is a simple, practical, usable gold mine full of tips, ideas, and strategies that help any business owner," says Jim Turner, President, ESSC Inc. Andrew Gardner, owner, Care & Comfort Products, writes: "The Content Marketing Handbook provides a simple step-by-step approach to using your knowledge, experience, and expertise for positioning, credibility, and profit." And Stewart Gandolf, CEO of Healthcare Success, comments, "When you follow Bob's Silver Rule, you'll be in a far better position with prospects, because they will be calling YOU." To grab your free sample chapter while it's still available online ... or order "The Content Marketing Handbook" ... just click here now: www.bly.com/contenthandbook Sincerely, Bob Bly P.S. The offer of a free chapter -- on "How to Write Compelling Content" -- is available for a limited time only. And once it expires, this special free gift offer may never be available again: www.bly.com/contenthandbook Bob Bly Copywriter / Consultant 31 Cheyenne Dr. Montville, NJ 07045 Phone 973-263-0562 Fax 973-263-0613 www.bly.com Follow Bob:        I welcome your feedback! Did you like today's message? What other topics would you like to see covered in my e-mails? Please let me know at: rwbly@bly.com As always, please feel free to forward this e-mail to a friend! If you liked this essay, and want to read 75 more just like it, get my book "Don't Wear a Cowboy Hat Unless You are a Cowboy -- and Other Grumblings from a Cranky Curmudgeon," which you can order here: www.bly.com/KindleCowboy Disclaimer: The Direct Response Letter only recommends products that we've either personally checked out ourselves, or that come from people we know and trust. For doing so, we sometimes receive a sales commission.