STARK COUNTY CONVENTION & VISITORS' BUREAU
CVBuzz Partner Newsletter
September 2020
ILLUMINATION IS COMING
January-February 2021
What is Illumination?
Illumination is a temporary art exhibition with a series of public art displays using the element of light to paint the facades of downtown Canton. 

Illumination is being held in conjunction with the Canton Museum of Art’s centerpiece exhibition, "Dancing in the Light: Masterworks from the Age of American Impressionism".

When is it happening?
Illumination will take place weekend evenings in January and February 2021.

"Dancing in the Light: Masterworks from the Age of American Impressionism", will open at the Canton Museum of Art on November 27, 2020 and be on exhibit through March 7, 2020.

Where will it take place?
Start at the Cultural Center for the Arts, where a centerpiece exhibition by OBLSK will transform the space between the Cultural Center for the Arts and the Canton Memorial Civic Center into an animated, immersive light show.

Continue when and where you choose, to take in five additional light installations and projections throughout the downtown area specially commissioned for this event. Specific locations to be announced at a later date.

Who is involved?
ArtsinStark and Visit Canton are working together to facilitate this major arts initiative in collaboration with the Canton Museum of Art’s special exhibition, "Dancing in the Light: Masterworks from the Age of American Impressionism".

OBLSK, a team of artists, inventors, and designers, is the creative marketing agency generating the unforgettable, projection mapping and immersive art experience at the Cultural Center for the Arts.

How are additional artists being selected?
A call for artists is now open. Five individual or artist teams will be selected to create temporary, public light art installations throughout downtown Canton with an awarded budget of $2,000 each.  Applications are due October 9, 2020.  Find more information in the Request for Qualifications.

How can local businesses participate?
·        Create light-themed storefront displays and/or special activities during Illumination.
·        Offer a special discount or deal for visitors during Illumination.
·        Create a hotel package with special amenities and/or discounted rates during Illumination.
·        Create a special selection of themed cocktails or menu items during Illumination.
·        Offer light-themed merchandise for sale during Illumination.

Contact TonjaM@VisitCanton.com to share your interest to participate. Businesses with approved tie-in experiences related to Illumination will be highlighted on www.CantonLightFestival.com.

Will Illumination be impacted by COVID-19?
Light art displays and installations will be visible from public spaces by driving or walking past each location.  This will be an art exhibition throughout the city that individuals and families may view on their own, in a socially distanced manner.

Where can I learn more?
Follow on Facebook @CantonLightFestival for the latest updates or visit www.CantonLightFestival.com.
PIGSKIN'S PALS FALL/WINTER PROMOTION
September 14 - December 28, 2020
The Pigskin's Pals program has been updated for the Fall/Winter promotional period. Rather than distributing a coupon pass, Visit Canton will showcase a family-friendly promotion at select industry partner businesses each week from September 14 - December 28, 2020. Sign up for a week of special promotion to Pigskin's Pals families via email blast, boosted social media, and website content.

We want to keep all of our attractions top of mind for participating families and community members seeking out local, kid-friendly things to do. Please note that your promotion does not necessarily have to be something created specifically for the one week time period – you just receive a designated week of boosted promotion from Visit Canton! 

We encourage businesses to offer to-go activities, virtual entertainment, or other special deals and discounts. To be considered, submit the promotional offer and identify which week(s) are available to showcase your business's offer to thousands of local families. Click below to learn more.
INDUSTRY TRENDS & UPDATES
  • NEW PERFORMING ARTS VENUE GUIDELINES RELEASED
Entertainment venues are permitted to present and host entertainment events subject to guidelines including, for outdoor venues the lesser of 1,500 patrons or 15% of fixed, seated capacity and for indoor venues the lesser of 300 patrons or 15% of fixed seating capacity. View Director's Order

  • NEW SPORTS VENUE GUIDELINES RELEASED
All sports are permitted to practice and engage in competition subject to guidelines including, no teams playing against more than a single opponent team in any twenty-four hour period and a recommendation to limit competition to teams within the local area. - View Director's Order

  • STARK COUNTY HOTEL OCCUPANCY CONTINUES TO IMPROVE
July 2020 hotel occupancy in Stark County was 48.1%, an increase from the April low of 20%. July was down compared to last year (27.9%), an improvement from April at which time occupancy was down (62.1%) compared to April 2019.

  • LONGWOODS WEEKLY TRAVEL SENTIMENT STUDY SHOWS INCREASED TRAVEL CONFIDENCE
70% of those surveyed indicated plans to travel in the next six months, and the number of respondents confident to travel outside their community or to dine in local restaurants are at the highest level since mid-May. View Longwoods Study


UPCOMING OPPORTUNITIES
History Fund Grants:
Application deadline for the 2020-2021 cycle

October 1, 2020

Eligible projects fall into one of three grant categories: Bricks & Mortar, Organizational Development, and Programs & Collections. History Fund grants are competitive and require matching funds, goods, and/or services from recipients.
Spirit of Ohio Travel:
Virtual education and industry development event

October 6-9, 2020

Instead of distributing a coupon pass, Visit Canton will showcase a family-friendly promotion at industry partner businesses each week via email blasts, boosted social media, and website content. We encourage businesses to offer to-go activities, virtual entertainment, special offers and or discount deals.
Visit Canton Round Table:
Virtual networking for industry partners

September 17, 2020

Join us via Zoom for a casual forum to discuss updates and news from our Visit Canton team and our local tourism business partners. Tell us what you're up to, ask any questions you might have, and network with area business contacts.