Shadia Amblie joins the firm.

We’re pleased to welcome Shadia Amblie to Marcomm Works as a senior consultant. With over 25 years in the public service sector, Shadia has worked in a variety of communication, spokesperson, and leadership roles. She is a firm believer in fostering engagement by way of concise language and listening skills. As a result of her commitment to developing and cultivating engaged teams, Shadia led her local government organization to achieve Alberta’s Top 70 Employer award in 2018 and Best Place to Work in Canada certification in 2019.

Shadia holds a Bachelor of Human Resources and Labour Relations degree from Athabasca University. Evident of her passion to continually learn and evolve, she is enrolled in Dalhousie University’s Local Government Community Economic Development certification program and McMaster University’s advanced certification in Mindfulness in Modern Society. She also completed several emergency management, crisis communications, and corporate health and safety certification programs.

Shadia can be reached at
What we are working on. After a year of re-adjustment due to the COVID-19 pandemic, our firm has ramped back up, helping our clients meet their communications and public engagement goals. We are partnering with the Parlee McLaws legal team to deliver the Horse Racing Alberta Governance Project, assisting Strathcona County with waste management public engagement by planning commercial stakeholder engagement, continuing to plan and deliver all types of communications for Fort Air Partnership, including the Fresh Air Experience contest, developing a brand and marketing communications plan for JLG Industries, ramping up planning for Lac La Biche County's citizen satisfaction survey, and performing stakeholder relations duties for the City of Edmonton's Valley Line West LRT Project for Reverb Communications through the ConnectEd Transit Partnership. We are multi-faceted in our skills and experience to help with communications and engagement projects. How can we help you with your needs?
Public engagement tip.

Do the hard work of understanding the various stakeholders you need to reach, group your stakeholders where possible, and adapt your approach with each group.

We live in a wonderfully diverse and multicultural society. If it is important to you and your client to hear voices from many people, you will have to adapt your engagement processes. You may need to change the language in how you communicate and ask, you may need to change how you communicate and ask, and you may need to change the way you report back to various groups. However, the key is that you collect feedback and input that contributes to helping with the same set of decisions. It would be best if you were flexible in your approaches but stay true to delivering data to your client to help them make the decisions they need to make.
Ready to talk or meet online? Just call or email us for a free consultation!
We would love to talk with you about your public engagement, marketing communications,
brand development, and/or creative needs.
Marcomm Works | p. 780-686-9915 |
#207, 8711A 50 Street Edmonton, Alberta T6B 1E7