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May 16, 2023

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Share Your Expertise!

Submit a NYSTIA Workshop Proposal

On September 20, 2023, NYSTIA will launch our new Wednesday Workshops series: thirteen (13) briskly paced, weekly virtual workshops in an informal, coffee klatch format. Members will be invited to grab their coffee and join us on Wednesday mornings from 9:15 AM to 9:45 AM for a look at new tourism industry techniques and technologies, best practices, and case studies followed by Q&A.

All NYSTIA members are welcome to submit their ideas and share their successes with their peers! If you have any questions, please contact Bob Provost.

Please submit your workshop proposal by Friday, June 23

Submit a Workshop

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In This Newsletter:

2023 NYSTIA Wednesday Workshops

  • Share Your Expertise! Submit a Proposal for an Upcoming NYSTIA Webinar/Event

DEAI Case Study

  • How Embracing Harriet Tubman's Legacy Boosts & Supports Diversity in Cayuga County

Member News:

  • New York Cycling Census Results
  • DEC's First Sustainability Plan

Webinars & Events:

  • 2023 IPW


  • AARP: Content Marketing, Lead Generation
  • DiscoverUpstateNY.com:

DEAI Case Study:

How Embracing Harriet Tubman's Legacy Boosts & Supports Diversity in Cayuga County

The COVID-19 pause and pivot offered an unexpected opportunity to delve into the authenticity of Harriet Tubman’s legacy in the Finger Lakes Region. When the Cayuga County Tourism office identified that Harriet Tubman, as an internationally recognized symbol of freedom, could be a significant travel motivator, thus began an initiative that would help ensure that DEI is authentically integrated within their organizational structure...

Read More: Cayuga County's DEAI Journey

Member News

All News

New York Cycling Census Yields Unprecedented Insights

The New York Cycling Census - a statewide survey that yielded more than 13,700 responses from every county in the state - provides new insights into the motivators and barriers to bicycling. Key findings include the main motivations to bike in NYS, bicycling barriers, and more.

Continue Reading

DEC Announces Release of First Sustainability Plan

Get inspired to create your sustainability plan! The New York State Department of Environmental Conservation (DEC) has announced the agency's first-ever sustainability plan, which includes 25 goals and 70 actions to decarbonize operations and ensure DEC reduces its environmental impact.

Continue Reading

Upcoming Events

All Events

IPW 2023

May 20-24

San Antonio, TX | U.S. Travel | Learn more

Featured Co-Ops

All Co-Ops

AARP: Content Marketing, Lead Generation

There is still time to sign up for the 2023 October AARP New England Region travel issue (CT, MA, ME, NH, NJ, VT) to reach the fall and winter travel market! Benefit features include:

  • Targeting age 50-59 "active & adventurous" audience
  • Receive matching space for advertorial content
  • Receive reader service lead generation, which is expected to deliver thousands of valuable customer contacts!

Learn more & Sign Up! - Materials are due June 30!

DiscoverUpstateNY.com: The Premier Travel Website for Upstate New York

Increase tourism by 'sharing your adventure' - starting at $250! DiscoverUpstateNY.com reaches thousands of potential travelers interested in visiting and engaging in your offering. 

With discounted ad pricing and significant added value, your ads (which can be launched within 48 hours of receiving materials!) will be seen by thousands of potential travelers interested in visiting & engaging with your destination.

Learn more & Sign Up!

Job Postings

All Jobs

New job postings have been added to our careers page. Submit your organization's open jobs.


Advancing economic growth, community revitalization, small business success, job creation, quality of life and pride of place by realizing the potential of New York State's tourism industry and facilitating the success of NYSTIA members.

For more information about NYSTIA membership, events, advocacy, Co-Ops, and other services visit: www.nystia.org

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