24 April 2018

It appears that Spring has finally arrived here at Sky Lake! Which is great because our annual Open House is less than a month away and our first summer campers check in two months from today.

Thanks for helping to tell the amazing story of Sky Lake. And thanks to everyone who has already shared some great ideas for future collaborations. Keep those ideas coming!

With gratitude,

Matt Williams
Sky Lake Director
Sunday, May 20
1:30 - 5:00 PM
Open House itself is free
Hot Dog Roast = $5/person until May 19th, $6 at the door
5K Trail Run/Walk = $25 until May 19th, $30 day of race

Share at church

Share online

Points to share
  • This is a perfect opportunity for families, youth groups, and individuals to come look around and experience your camp and retreat center
  • Open House visitors will be the first to see the newly repainted North cabins on the East Shore
  • There will be guided tours, open boating, crafts, and more
  • Open House will conclude with an alumni campfire (complete with singing)
  • The 5K Trail/Run Walk raises money for the Sky Lake Campership Fund
  • Both runners and walkers are welcome
  • The 5K route is a classic trail run, so expect some natural challenges such as tree roots, mud, and hills
  • Volunteers are needed to help with Open House and with the 5K race
Our Refer-a-Friend and Sibling Discounts remain active throughout the summer!

Share at church

Share online
  • Rectangular photo (for websites, Facebook, Twitter, etc.)
  • Square photo (for websites, Instagram, etc.)
  • Hashtag: #skylake18 #summercamp
  • Note: please tag @skylakecenter when using photo on social media

Points to share
  • Upper New York Camp & Retreat Ministries offers a refer-a-friend discount ($40 for each new camper an existing camper recruits to attend any eligible session of camp at any Upper New York Camp and Retreat Ministries site) and a sibling discount ($20 for each sibling attending any UNYCRM eligible session)
  • In addition to these discounts and financial support from local churches, many campers also apply for assistance from the Sky Lake Campership Fund
  • When it comes down to it, camp is all about relationships
  • Relationships are strengthened by making life-long memories through shared experiences
  • Sky Lake provides campers with shared, smaller-group experiences that help them more deeply connect with other campers and staff, with nature, and with God
  • Share a positive personal story of when you experienced a greater connection with others, with nature, and/or with God at Sky Lake (or church camp in general) — PSST...You can invite campers to do this too!
Using #Hashtags

Chances are you've likely seen a word or phrase preceded by a # (pound/hash) symbol used on social media. When done correctly, using a #hashtag allows everyone to find this keyword or topic more easily. Ideally, #hashtags should be simple, easy to understand, and used sparingly.

As we've shared before, #skylake18 (Sky + Lake + Current Year) is our preferred #hashtag. Using each word individually (#sky #lake #18) would result in having to sort through countless posts containing any one of those words. Using just #skylake would bring up posts for other nouns also named Sky Lake. Using #skylakecampandretreatcenterinwindsornewyork is just way too long and hard to read.

Depending on which social media platform you're using, you may get either more or less engagement depending on the number of #hashtags used. For instance, on Facebook and Twitter less usage equals greater engagement. Whereas on Instagram, more usage of #hashtags leads to greater engagement (although engagement tanks when more than ten are used.) There are some minor exceptions to these rules (such as using a funny #hashtag on occasion), but we recommend beginners stick to the basics.
Sky Lake Campbassador Archive
Links to the last few editions of Sky Lake Campbassador for easier reference: