Give yourself a digital makeover
Check your website, social media accounts, and review sites to make sure all online information about your small business is accurate and up to date. Focus on what you offer, where you’re located, hours, and how customers can contact you.
Promote Small Business Saturday deals and share how you’re preparing your store. Use #ShopSmall on your social media posts to join the overall conversation.
Encourage shoppers to share what they've purchased and tag your business. This can increase engagement of your posts, potentially reaching new customers.