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Keep America Beautiful® today announced the recipients of its 2024 National Awards, recognizing 41 individuals, state organizations, and community groups for their outstanding contributions to creating cleaner, greener, and more beautiful communities. The winners were honored during the Keep America Beautiful National Conference in Washington, D.C.
The Lady Bird Johnson Award for outstanding volunteerism went to Doyce Deas, a community advocate and Keep Tupelo (MS) Beautiful board member. Deas spearheaded the Daffodil Project, which has planted nearly 500,000 daffodils across Tupelo, leaving a lasting legacy of beauty. Lucinda Robb, granddaughter of Lady Bird Johnson and co-chair of Keep America Beautiful’s Greatest American Cleanup, presented the award.
“My grandmother understood that beauty has the power to change lives for the better, and I know she would be so pleased at the commitment and dedication of Keep America Beautiful volunteers like Doyce Deas,” Robb said in presenting the award.
Innovation Award: Given in recognition of affiliates advancing Keep America Beautiful’s mission with groundbreaking ideas, new methods, and unique approaches to overcoming challenges.
Local Program (Population 30,001 – 100,000)
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Honoree: Keep Tupelo Beautiful (MS) Kathryn Rhea, director
State Program (Population 250,001 and over)
- Honoree: Keep Mississippi Beautiful (MS), Brandon Garden Club, and Mississippi Agricultural and Foresty Museum
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State Agency Partnership Awards: Honoring state departments of transportation, environmental agencies, and other government entities that support Keep America Beautiful affiliates in local communities.
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Mississippi Department of Transportation – Keep Mississippi Beautiful
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