2025 Canada Games generates over $180 million in economic activity in St. John’s

Sport Tourism Canada’s Economic Impact Assessment shows that the Canada Summer Games generated over $272 million in total economic activity across Canada, including $180.7 million in the City of St. John’s, supporting local jobs, businesses, and showcasing our city to visitors from across the country.

According to the report, over $40 million was spent by visitors in the St. John's metro area, including $15.4 million in accommodations, $8.3 million in restaurant and food services, and nearly $4 million in retail shopping. As well, 642 local jobs were supported – including $56.8 million in wages and salaries. There were over 31,800 visitors to St. John’s because of the games, and nearly 93% indicated they are likely to return.


From packed accommodations and restaurants to new and upgraded facilities, the benefits of the Games will be felt for years to come. Learn more in the media release: stjohns.ca

City Initiatives

2025 Economic Review now available

The City of St. John’s has released our 2025 Economic Review, highlighting a year of growth in many economic indicators and steady momentum for the St. John’s Census Metropolitan Area (CMA).


Mayor Danny Breen noted that the region’s economy strengthened in 2025, supported by higher offshore oil production, expanding employment, and an increase in housing starts. Encouragingly, inflation eased while consumer spending remained solid — positioning St. John’s on a stable foundation heading into 2026.


Highlights:

  • Real GDP growth: +5.0% (driven largely by offshore oil production)
  • Population: +1.3% to 243,478
  • Employment: +3.1% (+3,800 jobs), primarily in services
  • Unemployment rate: 7.2% (labour force growth outpaced job gains)
  • Household income: +1.8%
  • Retail sales: +4.3% to $6.2B
  • Housing starts: 1,037 units (+19.1%)
  • Inflation: Slowed to 1.3%, supported by lower gasoline prices
News Briefing

Build a startup from scratch in 48 hours

AI has changed the startup game. Genesis Build48 will show you how to accomplish what would previously take months in just one weekend. Genesis’ Build48 takes you from zero to a launched product in 48 intense hours. 


On March 28–29 at the Emera Innovation Exchange, participants will start with a problem worth solving, validate it with users, build a working product, and test whether it could become a business. This is not a pitch competition or a networking event. You will spend the weekend doing the work. Find out more: www.genesiscentre.ca.

Celebrate tech excellence at the techNL Industry Awards

The techNL Industry Awards are back, celebrating the people and companies helping shape Newfoundland and Labrador’s growing tech sector. Join techNL on April 16 at the JAG Soundhouse from 6:30–8:30 PM to celebrate innovation, leadership, and the people driving our province forward.


Nominations are open until March 17 at 11:59 pm. Learn more or apply here: technl.ca/technl-industry-awards-2026/.


Whether you work in tech, partner with the sector, or simply want to celebrate local success stories, everyone is welcome to attend.  Tickets are available at: technl.ca 

econext Project Zero Incubator applications open

Applications are open for the econext Project Zero Incubator, a free program available province-wide that helps Newfoundland and Labrador entrepreneurs and businesses turn green ideas into real-world impact. Participants will benefit from entrepreneurial skill development, circular economy expertise, ongoing business mentorship, and access to a network of organizations and leaders committed to sustainable innovation. To learn more, join the virtual information session on Wednesday March 18 at 12:00 PM where the econext team will walk through the program structure, key benefits, eligibility, and the types of ventures they’re looking to support. 

Upcoming Courses and Events

Book your spot!

Mar 18 Memorial University 10th Annual Mel Woodward Cup

Mar 18 NLOWE Tax Preparation for Small Business

Mar 18 Business and the Arts NL Understanding & Negotiating Artist Contracts

Mar 19 Co. Innovation Centre Coffee Chat with Memorial University’s Centre for Analytics, Informatics, and Research

Mar 19 Startup Canada Navigating Inter-Provincial Trade in Canada

Mar 25 Marine Institute Open House

Mar 26 Board of Trade AI + Canva Hacks for Small Teams: Create faster, work smart, and get more done with less

Mar 26 Export Development Canada Export to Europe with Canada’s Free Trade Agreements webinar

Mar 26 YWCA Childcare at Work Symposium

Mar 31 Board of Trade Hot Topics in Workplace Law: What You Need to Know

Mar 31 Atlantic Economic Council Productivity in Practice Webinar: A Discussion with Atlantic Business Leaders

Mar 31 Expertise Hub Cooperative Tech Startup 101

Apr 1 econext 2026 AGM and Industry Awards

Apr 1 TechNest Community Tech Without Borders

Apr 16-17 NLOWE Annual Conference – NL’s largest conference dedicated to women in business.

Questions about Starting a Business?

Our knowledgeable staff are here to help

Opening a new business is a busy and exciting time, and requires careful planning. Here

at the City of St. John's Business Information Centre, we know our way around town

and we'd be happy to connect you to the programs, resources, and contacts you need to

help make it happen. Get in touch. We're here to help.

Latest Economic Indicators

City building permits March 10, 2026


Commercial permits

Up 95% from $19,404,851 in 2025 to $37,810,679 in 2026


Industrial permits

Valued at $58,000 for 2025 and $0 for 2026


Government/institutional permits

Down from $885,000 in 2025 to $112,250 in 2026*


Residential permits

Down -46% from $10,921,089 in 2025 to $5,920,279 in 2026 


Repair permits

Up 66% from $149,259 in 2025 to $247,510 in 2026


Total value of all permits for 2026

Up 66% to $44,090,718 for 2026 from $31,418,199 for 2025


*This data does not include the full range of permit activity undertaken by the provincial government and Memorial University.

Business approvals

Stacked Pancake & Breakfast House, 46 Kenmount Road

Build-a-Bear, 48 Kenmount Road

Archaic Tattoo, 31 Peet Street

Tissera’s Sri Lankan Fusion, 430 Topsail Road

Harmony Studios music lessons, 430 Topsail Road

Renaissance Hair Clinics Inc., 97 Torbay Road

Elite Cuts Barbershop, 15 Lemarchant Road

Edo Japan, 48 Kenmount Road

Tattoo studio, 726 Water Street

Precision Physiotherapy, 141 Torbay Road



Home-based businesses

Learn & Play daycare, 37 Vancouver Street

Home office for a contractor, 25 Belfast Street


Total business approvals 2026 = 34 (regular = 27 and home-based = 7)

Labour force characteristics as of February 2026



Labour force – 136,700 (up 2.7%)


Unemployment rate – 7.3% (up 0.3ppts)


Employment – 126,700 (up 2.3%)


Participation rate – 65.7% (up 0.6ppts)


St. John's CMA, seasonally adjusted, three-month moving average. Percentage change reflects the same month previous year. Source: Statistics Canada.

Economic indicators


The New Housing Price Index for St. John’s Metro was 109.8 in January 2026 (up 2.8%*)


The Consumer Price Index for St. John’s Metro was 164.3 in January 2026 (up 2.6%*) 


Retail trade for Newfoundland and Labrador was $1,019 million in December 2025 (down -2.7%*)


*St. John's CMA, same month in the previous year. Source: Statistics Canada