February 2019 
Stand Out And Boost Sales In 2019
Do you want to stand out and boost sales? You can with full-color marketing materials.
 
The competition is fierce out there and you need every advantage you can get. One of the best ways to effectively market your business and get noticed is with high-quality printed materials. We make it easy with a wide range of affordable, full-color products that set your business apart.
 
Full-color materials can help you:
  • Attract new customers and expand sales among current ones
  • Announce new products and services
  • Tell your company's story and build your brand


How are you promoting your business in 2019? While digital marketing and traditional media are both important staples of any well-rounded marketing strategy, perhaps neither of these makes quite the lasting impact on a customer or prospect as timely and useful promotional products.

When you take the right promotional product at the right time  and add your logo to it, you've got a recipe for high impact marketing. Visit our blog to see some of our picks for 2019's top promotional products.

The Surprising Power of Print Marketing to Leverage Your Ecommerce Site
 
More Internet-based companies are employing print media than you may realize. If you've ever ordered from a larger online company, you may have discovered in your mailbox an enduring symbol of the power of print: catalogs. They drive impressive online profits because of the convenient browsing experience they provide. Shoppers can note the items they want, then go online and order when they're ready. With apps like Pounce, they can even interact digitally with their catalogs through their smartphones.

If you think a small catalog would help increase your traffic, start with a limited print run to test the waters, and adjust your marketing strategy accordingly. Remember, a catalog doesn't have to be forty pages to be worthwhile. A five-page overview of your product categories and popular items would easily pique interest.

Circulars  are also crucial in creating buyer awareness. Just seeing your favorite brands is enough to remind them of your products and service. Testing this out on your local area is easy, as appealing photo postcards  are even simpler to produce and mail than catalogs.





This is an excerpt from an article originally featured on Entrepreneur.

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