(Nashville, Tennessee…) – March 2, 2020 –StarVista LIVE, the premiere company producing seven star-studded, music-themed cruises, last year partnered with the T.J. Martell Foundation to help raise money and awareness for the organization’s important work in cancer research. StarVista LIVE Senior Vice President Mike Jason is pleased to announce over $135,000 was raised on January’s sold-out Country Music Cruise and last month’s sold-out ‘70s Rock & Romance Cruise.
“People battling cancer and their families can sometimes feel alone in that fight. Our team at StarVista LIVE and our great audiences get a chance not only to contribute financially at our on-board auctions but also to show love and support for those most directly affected. Incredible strides and breakthroughs have been made through the efforts of the T.J. Martell Foundation, and we continue to be humbled by the generosity on these two events,” said Jason.
Two acoustic guitars autographed by artists on each cruise were sold in live auctions on the main stage of both cruises. On The Country Music Cruise, the two guitars brought in $54,000. A variety of framed and autographed lyric sheets, an Alabama 2003 Farewell Tour guitar autographed by Randy Owen and an exclusive Grand Ole Opry experience were sold via silent auction and brought in another $18,000.
Patrons on the sold-out ‘70s Rock & Romance Cruise, which returned to port after a week of non-stop entertainment from the likes of Cheap Trick, America, Don Felder of The Eagles and others, were equally as generous. The two acoustic guitars were sold for an astounding $62,000 at live auctions. In addition, almost $1,100 was collected in cash at the dueling pianos request show with Joel Mason and friends during the cruise.
"I know how much fun these folks have on the StarVista LIVE music cruises, and to have them open their hearts and their wallets to the tune of $135,000 on two cruises is astounding,” said Laura Heatherly, CEO of the T.J. Martell Foundation. “We are so grateful to everyone involved for supporting the T.J. Martell Foundation mission. These funds will benefit our cutting-edge cancer research programs at flagship hospitals across the country."
In addition to onboard fundraising efforts and sharing the incredible story of the Foundation with StarVista LIVE cruise guests, the company has committed to make a donation to the Foundation for every cabin booked on any of its seven cruises using the exclusive code TJMARTELL.
All Photos Credit: StarVista LIVE
