A goal is only a wish or a dream if it isn't written down and have with it a set of steps that must be taken to make it happen.  Yes, those steps would be a plan.  A successful plan needs to be specific, measurable, attainable, realistic and timely.

Successful businesses and successful people know where they are going and have a plan to get there.  They don't leave a lot to chance.  These people check their progress often and make adjustments while never taking their eye off the goal.

We either make things happen or have things happen to us.  It is our choice.

Jim