Join the Conversation
Greetings,
A few months ago, I was reflecting on all the thoughtful people we get to meet and learn from in our work at Tripepi Smith. As I have said before, working in local government puts us on the 50-yard line, front row, to see all the major policy challenges and social changes affecting America. It also means we speak with some really interesting people who spend most of their waking hours thinking about these problems.

Now, we want to share those conversations with you. Earlier this year, Tripepi Smith announced we had acquired and revamped PublicCEO. Our work on that has been tremendous, and I am proud of the progress that our Editor - Alex Applegate - has advanced since she took over in February of this year. Today, that progress continues as we announce the launch of a video and podcast series titled “PublicCEO Report.” 

PublicCEO Report will be a twice-a-month, long-format interview with a person of interest who is involved with or addressing challenges facing local government. We are kicking off the PublicCEO Report with Ken Pulskamp, the Executive Director for the California City Management Foundation (CCMF). CCMF has been a client of Tripepi Smith for 20 years, and I have known Ken for about 10 of those years. He brings deep experience and insights into the world of city managers and city council relations, and we explore those areas together in this first episode.

Fundamentally, our soundbite-driven media does not accommodate for nuance, detail or history in how it conveys news. PublicCEO Report’s longer format will allow for a more casual tone and a chance to dive deeper into certain areas. We can escape soundbites and probe where the typical media can’t or won’t. The timing sounds about right.

See you on YouTube,
CONNECT WITH US
Insights
Long-form Discussions and Podcasts
Creating long-form content that goes beyond the surface and explores ideas you may not have thought of before provides value to an audience, which persuades them to keep listening. Here are six ways that long-form podcast content brings value for listeners.

Social Media News to Know:
November 2020
In the November Roundup, Facebook is now using AI to sort content and extend their pause on political ads, Instagram removed the 'Recent' tab from hashtag listings, LinkedIn fixed ad reporting issues and Twitter released a new range of measures.

News
Ethan Kielty Joins Team
Tripepi Smith
Tripepi Smith welcomed its newest part-time Junior Business Analyst this October, Ethan Kielty.

Team Tripepi Smith Completes Virtual "Amazing Race"
In a record-breaking feat of office athleticism, 10 members of Team Tripepi Smith pedaled a collective 1,005 miles in just four days – all while working at their desks.

Client Highlight: City of Grover Beach
CONNECT WITH GROVER BEACH:
The City of Grover Beach was founded in 1887 and now has more than 13,000 residents.

Tripepi Smith works closely with the Grover Beach City staff to work on outreach efforts, and aids in social media management and press release writing. Our team also helped create the City's monthly newsletter, Grover Gazette, to share news, projects and services with residents.

Senior Business Analyst Emily Mason leads the effort with support from Junior Business Analyst Molly Lockwood.

Service Spotlight: Redistricting
Tripepi Smith has worked extensively with agencies on their district public forums, created districting information portals and organized a conference on local redistricting. We have the skills and experience to help local governments implement successful outreach strategies for district formation and redistricting outreach.

Talent On Tap
Mike Egan is a Director with nearly 30 years of experience capped with 20 years as a City Manager in the cities of Bellflower and Norwalk.

Mike’s accomplishments include balanced budget management, multiple successful bond issues and improved agency bond ratings, implementing and expanding community policing programs, expanding recreation facilities, upgrading water and sewer infrastructure, successfully implementing local revenue measures and executing on multiple economic development projects.
Watch Mike's interview to learn more about his work as a member of #TeamTS.

In the interview, Mike discusses his role with the California Joint Powers Authority and the team culture of Tripepi Smith.

Meet the rest of our team in our 'Meet Tripepi Smith' series.
Tripepi Smith provides marketing, technology and public affairs solutions for private companies and public agencies. Whether you're redoing your website, driving an email campaign or shooting a video, Tripepi Smith can help.
CONNECT WITH US
Meet Tripepi Smith
Watch our company culture and #TeamTS interview series called 'Meet Tripepi Smith' to learn about the people, culture and values that drive our firm.

Our 'Meet Tripepi Smith' video series shows you what goes on behind the screen at one of California's leading marketing-technology-public affairs firms.

Civic Business Journal
Civic Business Journal reports on the people, companies and solutions that make local government in California more effective.


Looking for photos from your favorite events? Try the CBJ Photo Gallery.
Tripepi Smith & Associates, Inc. 
PO Box 52152, Irvine, California 92619 
Toll Free: 844.TSCOMM1