Strong Monday Turnout!
With Ontario in lockdown...The Virtual Toronto Boat Show has given the public something to lift their spirits and look forward to the summer ahead and the boating lifestyle!
Pre-registration to attend the Virtual Show is now 23,000 +
Preliminary feedback about the platform is very positive, with many comments about how great the show looks and the easy functionality to search and locate products and companies.
Exhibitors are reporting attendees are coming with the intent to look for products, make connections personally, shop and attend seminars.
The average # of attendees on day one in each seminar was over 250. In addition, TIBS Live is receiving rave reviews from consumers - the Exhibitors with content segments have done an outstanding job.
The Buy a Boat & Win program is already off to a great start. On day one there were 21 boats sold at the show with dealers commenting on the retail focus of consumers visiting their spaces. And Day 1 was a Monday!
Opening day experienced a period of challenges for some exhibitors and attendees being unable to sign onto the platform. As well as slow loading while moving from page to page.
This was a result of peak system overload of too many attendees signing on in a short period of time. From 11:00am to 11:45am there were more than 6,000 people accessing the show causing concurrent issues, specifically this combined with a massive amount of data uploaded into the product tiles within exhibitors spaces.
During development and customization the product tool was expanded to provide needs specific to the Toronto Boat Show. The platform gave freedom to Exhibitors within this area of their spaces to individualize their needs. This has never been done to this extent for a Virtual Show with as many Exhibitors and products as TIBS.
The platform staff responded immediately to streamline the data. In addition, the show team and platform staff escalated responding to attendees and exhibitors needs. The log in and slowness issues were temporary and the platform is ready for Day 2.
Thank you for everyone's patience and understanding.
Show Dates and Hours:
Monday - Friday 11am - 7pm (January 18 - 22)
Saturday & Sunday 9am - 5pm (January 23 & 24)