from our Women in Entertainment panel
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Startups CEOs, founders, and digital content filmmakers gave 7 tips on how to start and build your company or digital content studio at our Digital Women in Entertainment panel on Tuesday.
Speakers
from Blue Fever (Netflix for Women), REVRY (Netflix for LGBTQ), Scriptd (script database), EmoJam (animated emojis with music), Castifi (app for actor sourcing and payroll), Blaze VR/AR, and Adaptive Studios (makes underused Hollywood IP digital)
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7 Weekend Ideas
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Abbot Kinney Festival
- free street fair with bands, beer gardens, food trucks, vendor booths in Abbot Kinney, Sunday 9/23 10a-6p. Any startups got booths? #AKF2017
Beverly Hills Next Night Block Party. Block party in the street with food trucks, vendors, local restaurant deals, and music performances, in Beverly Hills. This only happens once a year! Don't miss it! FREE RSVP! Sat 9/23, 6-11p.
Academy Panel: How do Latinas Experience Hollywood? A Public Symposium. The Motion Picture Academy free panel with speakers discussing portrayal of Latinas in Hollywood film at the Academy HQ in Beverly Hills. FREE to attend. Get a photo with the Oscar statues!
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MOVIES: Kingsman Golden Circle
SHOWS:
- Tom Petty, Fri @ Hollywood Bowl
- Hamilton @ Pantages
- Kasabian, Sat @ Wiltern
- Chicago, Sat @ LA Fair Pomona
- Air Supply, Sat @ Grove of Anaheim
- Janet Jackson, Sat @ Anaheim Honda
- WWE @ Staples Center
- Ben Folds, Sun @ Ace DTLA
TODAY: Digital LA - Intro to Silicon Beach. 9/22, 2-4:30p Learn about the Silicon Beach ecosystem in this free overview presented by Digital LA founder Kevin Winston at CTRL Collective Playa Vista. We will discuss the major accelerators, investors, VCs, and angels in LA tech, and how co-working spaces, services, LA city, and events help support and build the Silicon Beach community.. FREE RSVP:
http://introbeach.eventbrite.com
CALL FOR SPEAKERS: Looking for some startup founders for a 30-minute panel describing what they do in Silicon Beach for today 3:45-4:15p. Email info@digitalla.net with PANEL as subject and a brief background.
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-
NEW!
Dermalogica: Global Digital Manager: Manage development and adoption of web-based beauty tools
-
NEW!
Dermalogica: CRM Manager. Run customer relationship and retention program including email, subscription, loyalty
- AdvertiseMent is looking for a
Digital Marketing Manger in SaMo
- Universal Music Group looking for a
Director of Interactive Media
Digital LA Association Launches
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Powered by Venice-based startup Purple Squirrel, the Digital LA Association is a unique networking and employee referral platform that helps job seekers hack the job search by connecting with insiders (instead of recruiters) at top companies.
If you already have a job, join and earn $ by meeting with job seekers, or donate to charity or meet for free:
https://digitalla.purplesquirrel.io/why
https://digitalla.purplesquirrel.io/why
If you are looking for a job, you can sign up to schedule meetings with advocates who work at LA tech companies, Silicon Beach startups and Hollywood studios and agencies
https://digitalla.purplesquirrel.io/signup
https://digitalla.purplesquirrel.io/signup
LA TECH NEWS
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Mirrored Media celebrates founder's birthday
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Mirrored Media, the experiential marketing agency that did more than a dozen VidCon activations including the Awesomeness TV ferris wheel (where each cab was a social media selfie booth) celebrated its founder and CEO Justin Lefkovitch's 30th birthday at Mack Sennett studios in Hollywood on Saturday. Justin previously spoke on our Digital LA - Creators Content panel. The party featured a number of the company's favorite and most popular activations, including the LED neon infinity photo booth that was at the Fullscreen booth at VidCon (photo). In addition, new custom pieces were made just for the event. See the Vimeo
video.
Congrats Digital at Emmys
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Congrats digital winners at the Emmys. Digital distributors dominated winners: After HBO (29 wins), Netflix won 20, NBC (15) and Hulu won 10, followed by ABC, FX, Fox, A&E, Amazon, etc. Hulu's The Handmaid's Tale won 8 (of Hulu's 10), Emmys including Drama, Writing, Directing, Actress Drama, and Supporting Actress Drama. Netflix's Stranger Things won five Emmys previously at the Creative Arts Emmys, including Title Design, Title Music, Drama Casting, and Sound Editing. In the Interactive categories awarded previously, Westworld won Interactive Scripted, and Google Spotlight's Pearl won Interactive Innovation, see our
article.
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Startup UCLA Demo Day graduated its 6th class with 11 startups, from biotech to VR. The Startup UCLA accelerator gives startups $5,000 each and access to its mentors and alumni network for 10 weeks. Startup UCLA takes no equity in the startups. See our article.
Meet the 11 Startups
- Acquaint app lets content creators easily share their social media profiles.
- Acquaint app lets content creators easily share their social media profiles.
- Swift long distance carpool app that connects drivers with riders, especially for events like Coachella, or San Diego, Santa Barbara.
- Escality VR production studio makes VR games, trade show experiences like scavenger hunts, commercials, training programs and more.
- BellaNove helps expectant mothers rent fashionable Instagramable maternity clothing that adapts with their pregnancy.
- ClassCalc calculator app is usable in the classroom
- Tutorfly lets high school students find tutors for offline appointments.
- Wearable Labs creates a light MRI RF coil that provides better image quality
- Mechandontics specialized braces let dentists adjust each tooth
- PulseMed wireless stethoscope adaptor gives digital audio EKG
- SmartAg Technologies. Hardware and software tech to help honey bees.
- Rosen Skincare creates carbon-based skincare products to reduce acne and other skin blemishes
LA Coworking: We updated our LA Coworking map, adding new locations for CTRL Collective Pasadena, WeWork Century City and Vine, and new Regus' Fairfax Spaces. We eliminated ROC and NextSpace, which have closed. See our article on LA coworking spaces.
http://digitalla.net/coworking
LA Accelerators: We updated our LA Accelerators grid, adding new fall demo days and application deadlines for Grid 100 (Aug 31) and Techstars Music (Oct). Plus we added Techstars LA and the new Starburst aerospace accelerator. Need money and mentors for your startup? Try these major LA accelerators, from Amplify to Starburst! See chart below or read description of accelerators here in our article
http://digitalla.net/accelerators
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CONFERENCES
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HET Festival, 11/10. Talk US - China entertaiment tech at the Hollywood Entertainment Technology Festival (HETF) on Nov 10 at W Hollywood via panel discussions and expert speakers exploring trends in entertainment technology, cross-border opportunities, and investments within the Sino-US landscape. This year's theme, Innovating in a Global Landscape, looks to inspire collaborations and market growth by serving as a platform for visionaries, content creators, entrepreneurs, and investors. Get 20% off of the "General Admission - Session Only" with code "DigitalLa" at checkout.
Hetfest.com
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OUR RECENT EVENTS
Our Digital LA - Pool Party: We had a blast at our Labor Day Summer Pool party at a Hollywood Hills mansion infinity pool. Attendees included Hollywood studio execs, music biz execs and composers, filmmakers, video game writers, startup CEOs, cryptocurrency experts, and more. Thanks Maggie and Ted for hosting! See
pics
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Our VR Games panel: 12 Things You Need to
Know
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6 Secrets to Successful Subscription Services
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1. Build Community
Speakers unanimously said that building community is key to a successful box services. You must go beyond putting products in the box to create and engage community. Panelists' companies do that in different ways.
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FabFitFun beauty box engages its community via social media and its message forums, where fans will often answer questions for each other.
SnackNation, which delivers monthly health snacks to businesses, engages its community of HR managers with forums about creating happier employees.
Watch Gang, a subscription watch service, creates community via trading. Subscribers can trade watches via its online forums.
2. Content Marketing
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3. Branded Boxes
Unike a cardboard brown Amazon box, which is purely functional and not part of the experience, subscription box companies understand that your box is part of your brand and experience.
4. Unboxing
Content Marketing and Branded Boxes combine with unboxing videos. These are videos fans make of themselves opening boxes. Unboxing videos have become "a thing" on YouTube, Instagram and social media, with fans eager to see what's in the box, and the opener's reaction to contents. Some customers have even built a following for their unboxing videos.
5. Box Content Algorithms: What People Want
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6. Influencers
Loot Crate partnered with game and pop culture influencers early on, giving them boxes, which they posted about on social media. FabFitFun also works with influencers, or just gives boxes to influencers and celebs, who naturally post photos of the box.
See article
http://digitalla.net/subscription
Esports: LA is epicenter for publishers, teams, events
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Esports athletes can make $50K - $300K a year, with more including brand deals, and winning championship prize money, like the $24M at the recent Doda 2 tournament, said esports experts at our first Digital LA - Esports panel at CTRL Collective in Playa Vista. Speaker included Noah Whinston, CEO of The Immortals, a top LA-based team, Brian Kim of Damage agency which helps traditional sports companies and brands work with esports athletes, and Darren Yan of Everyday Influencers which helps place Twitch streamers, YouTubers and esports players in games and mainstream publications like Rolling Stone. Esports is rapidly growing, with increased prize money, sponsorship dollars and attendees at tournaments. Panel highlights, photos, and video of top esports trends in our
article.
Hollywood Movie Marketing: VR, AR, VFX, Superheroes
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At our post-Comic-Con pre-SIGGRAPH panel on Wed, speakers from Fandango, VNTANA, 8i and Framestore,
discussed how Hollywood studios are increasingly partnering with digital companies to provide never-been-done-before content, AR, VR and VFX for superhero movies and other projects.
AR company VNTANA has even developed "Hologram Best Practices"! Yes what a time to be alive! See how these companies create AR holograms, VR, VFX, and other
digital
campaigns to promote superhero and other movies. Article. Video.
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Our Digital LA - Anime PokeParty.
We celebrated the one-year anniversary of Pokemon Go with our Anime PokeParty during Anime Expo.
We celebrated with Pokemon Go Club LA, Cuddli dating app, and Bionic Buzz at CTRL Collective DTLA. Attendees chose red, yellow or blue trainer candy, dressed up, played Jenga, and compared notes on Anime Expo. Pokemon Go
remains one of the most downloaded game apps ever, with hordes of Pokemon trainers packing parks and piers around the world. The app made AR mainstream, and has helped AR companies raise funding, because people are familiar with AR now. Companies are using AR in movie marketing, like the Spider-Man Homecoming app, where you can use the AR Suit Explorer to make Spider-Man appear next to you and your friends.
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AR Panel: Augmented reality experts discussed AR applications, games, access and revenue models after Pokemon Go at our Digital LA - AR panel at IgnitedSpaces in Hollywood last night. Ben Conway of VNTANA discussed creating branded HOLLA-gram kiosks at events that fans can interact with to make videos sharable on social media. VNTANA has created hollo-grams with Marvel Disney to wear Doctor Strange's cape, and with Spongebob Squarepants to throw him a football at the Super Bowl. Drew Minock described how DAQRI's AR helmets help construction workers learn maintenance and repairs. Josephine Munis of Candy Labs AR creates location based AR games using GPS, or beacons when there's no wifi/service. She said that for her Texas Rope 'Em location based AR card game, she asked her engineer to create three card stops near our panel so people could play. Philippe Lewicki of AfterNow described AR as part of a mixed reality continuum, exemplified by his Microsoft Hololens egg hunt demoed at VRLA Expo. Allyson Cunha of Image Metrics described creating face-filter digital makeover apps, working with L'Oreal and other cosmetics brands. See our summary
article and what speakers are most excited about in the future of AR in this
FB video.
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Digital LA in Hawaii. We talked drones, clean tech and LA - Hawaii tech connections at our second Silicon Beach meet Startup Paradise: Digital LA - Aloha Digital Drinks at the Moana Surfrider Beach Bar in Waikiki on
Wednesday. We enjoyed sunset views of Waikiki Beach and Diamond Head, as we ate poke nachos and sipped strawberry pina coladas and mai-tais.
Attendees included a digital branding agency based in Santa Monica that just opened up an office in Hawaii; Samantha Kimsey, Program Director at Computational Thinkers, which teaches programming courses in Hawaii; and developer who's done work for Sony Pictures, Riot Games and Dog Vacay. We also talked
future LA - Hawaii tech connections. See our article with upcoming Hawaii Creative Lab bootcamp and details to get involved at http://digitalla.net/aloha
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Our Digital LA - EdTech panel featured Silicon Beach startups discussing tech sites and apps, and tech and entrepreneurship tools at schools and universities. Panelists described AI, AR, and VR applications for EdTech. Thanks speakers from CreatorUp, Flocabulary, Cue Career, GoGuardian, and LMU Leeds student group. See our
article and video including Flocabulary's Ike Ramos' history/geology
rap that got panelists standing up and audience clapping along (can we do music raps at all our panels?) in the last five minutes of this
video
.
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HR Tech Panel.
We hosted LA's first panel on HR Tech with speakers from Hired, ZipRecruiter, Comparably, Purple Squirrel and TriNet on how to create and develop tools, platforms, and apps for
recurring
and comparing salaries, and recruiting, as well as HR operations.
We also discussed how to get a job and find talent in Silicon Beach. Thanks to Hired for sponsoring, and CTRL Collective for hosting.
Article.
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Silicon Beach Meets Silicon Valley.
We discussed how tech ecosystems in LA, SF and San Diego can increase communication at our panel at WeWork Golden Gate in San Francisco. Speakers included Cam Kashani of CoAccel, Matt Kosko of Service, Tim Ryan of Lab Fellows and Desirae of Rewardopoly discussed what they do, and increased communication of tech ecosystems in LA, San Francisco, and San Diego. Many LA and SD startups go to SF for investors or accelerator programs.
Article
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Digital LA - Meet the New Funds panel

While the funds are new, the VCs have extensive experience investing in LA Tech and Silicon Beach.
VCs shared info about their funds and advice for investors at our Digital LA - Meet the new VC Funds panel at CTRL Collective in Playa Vista.
Speakers gave 10 Dos and Don'ts for startup founders looking for funding - see
article
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Digital LA - VR Access panel. Our VR experts described 15 ways to increase access to VR for mainstream, women and kids, diversity groups and more at our Digital LA - VR Access panel at CTRL Collective Playa Vista.
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Women Gamers panel. Thanks to our Digital LA - Women Gamers speakers for an inspirational discussion! Seven top game influencers described how they started to game for a living, build their audiences, engage fans, and work with brands. Thanks LolRenaynay, Mari, Emuhleet, Brizzy Voices, Amber Plaster, Briana White, and LilyPichu. Watch entire panel via our
Periscope. Article soon
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LA is the #1 city for dating apps and online dating, with a large number of single, busy, attractive people who like to date frequently.
LA's online dating companies help people connect from short term dates to long term relationships.
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Our Digital LA - Music Startups panel featured speakers from Techstars and Silicon Beach music startups. Music investment and startups are slowly coming back pianissimo, focusing on revenue from music services transactions and subscriptions, rather than actual song licensing. In LA, Troy Carter's SMASHD Labs accelerator had some music startups. And new Techstars Music accelerator will invest $1.2M in its first class of expected 10 startups to be announced later this month. After our panel, band
FOXTRAX, an official SXSW 2017 showcase band,
performed
. See our highlights recap in our
article.
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Chinese investors have increased interest in Silicon Beach, especially in entertainment, AR/VR, influencer data, and more, said speakers at our annual Chinese - LA Tech panel to celebrate Lunar New Year, held at Cross Campus Downtown LA. Speakers included Jiyuan Hu of ArcheMatrix Investment Group, and Stella Poon of the Hong Kong Trade Development Council. Speakers discussed how startups can open operations in Hong Kong as a gateway to expanding into China. Silicon Beach startup Milk & Honey custom shoes did just that before founder Dori Howard sold it. We also talked what's hot in China, including eSports, games, and more, in our
article.
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Digital LA - Digital Health is increasing in LA and worldwide, said speakers at our annual Digital Health panel, timed to New Years health and fitness resolutions. Attendees included startups, PR, developers, and a cardiologist at CTRL Collective Playa Vista. See our
article.
Since our Digital Health panel last January, Techstars Cedars-Sinai Healthcare Accelerator has invested more than $1.2M in 11 startups. Eight of them were from the LA area. Techstars held a demo day with 600 attendees at the Wallis Annenberg Performing Arts Center in Beverly Hills, the largest digital health event in LA, with physicians, health and HMO administrators, entrepreneurs and more. Nearly all of the 11 startups announced deals with Cedars-Sinai hospital or affiliates at the demo day.
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Silicon Beach Fest celebrated 5th anniversary
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Thanks to speakers, sponsors, volunteers, organizers, vendors, and attendees for making our fifth summer Silicon Beach Fest such a success! Several attendees said and tweeted they found the panel topics that continued into engaging hallway and mixer conversations both information-packed and inspiring. Watch for our Silicon Beach Fest one-day event this fall.
Read article with SBF HIGHLIGHTS
Kitterly wins SBF Startup Showcase 2016 Title
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Kitterly won the Silicon Beach Fest Startup Showcase 2016 title. The crafting site is an alum of 500 Startups, and is founded by Mari Bower, CEO. Kitterly wins the prize package including the SBF 2016 title, $5,000 courtesy Media Temple, a Surf Air flight to its California destinations, two Air New Zealand tickets on its LA - London route, ten hours transactional legal services from Sheappard Mullin, and three months membership at CTRL Collective, at either its Playa Vista or new Downtown location (for a tour email tm@ctrlcollective.com) . Kitterly was first of the 20 startups pitched at the Silicon Beach Fest 2016 Startup Showcase. Five judges choice and one audience choice advanced to the finals on Friday. The six finalists were: Kitterly, Markett, Heal (doctor on demand), Heartbeat (women millennial marketing network), Canny (cannabis directory), and audience choice Vampr (music networking). Markett, an on demand marketing company that is part of Amplify accelerator, placed second. Watch the Friday Final pitches in this replay video.
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Silicon Beach Fest receives Certificate of Recognition from LA Mayor Eric Garcetti. At Downtown Day on Monday, Office of LA Mayor Eric Garcetti city officials presented Silicon Beach Fest founder Kevin Winston with a Certificate of Recognition, on the 5th annivesary of Silicon Beach Fest this year (photo right). Then, LA City Officials described the Mayor's tech initiatives, including attracting tech companies to move to LA, open data hackathons, digital divide programs, opportunities for startups to bid on city projects, and a huge job fair in January, which Jason Nazar is spearheading as LA City Entrepreneur In Residence.