Your business plan was never meant to be an exercise in futility - it's meant to be the backbone of your business success. Now, more than ever, it's time to revisit your business plan (or write one) to ensure that you are focused on the key elements to help you adapt to and survive the pandemic as we continue to evolve in the new normal.
Let's convert your dusty old business plan into a working document to keep your business moving forward with the ability to pivot and revise to meet the current challenges we face as small business owners.
In this session, you will learn:
- If your marketing strategy is set up best for the changing needs of your customers
- How to reach and communicate with your customers
- How to determine if your pricing, products, or service offerings need to change
- How to keep planning for the future, including when to pivot
Plan on networking/chatting with fellow entrepreneurs, the speaker and SCORE mentors at the end of the session.