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I have been fortunate to work directly or indirectly in travel and sports for the past 40 years. Today, though, I want to convey how I got involved in the sports industry.
I started as a college student working part-time in Arizona State University’s athletic department, while working towards my bachelor’s degree. I leveraged that and other work experiences, such as serving as a minor league baseball intern and sports statistician, into my first full-time job as assistant director of public relations for the Fiesta Bowl.
In college I was like many students in that I didn’t know exactly what career path I wanted to follow. I knew I liked sports and was willing to work internships—some paid, some not—as a college student to acquire the work experience I needed to find a job after graduation.
I knew I needed to make industry contacts to find that first full-time job in sports. I also needed to do a good job for my current employers to ensure I would have a positive reference or two after graduation when seeking full-time work. Finally, I realized that demonstrating an outstanding work ethic and being open to coaching and direction were ways that I could set myself apart in the competitive field of sports.
I met as many people in the industry as I could and worked as hard as possible to try to make a name for myself. I was fortunate to meet high-ranking people in the industry who gave me their time and advice, along with recommendations to employers, to help me find that first job. I have never forgotten that and always accept requests from those asking for informational interviews. It’s vital to help others in their quests to learn and grow.
Although I’ve now worked for convention and visitors bureaus for the past 27 years, I have stayed involved in sports.
I spent nine months as an executive on-loan from the City of Scottsdale, Arizona, to the Arizona Super Bowl Host Committee in the mid-1990s to work with media.
I have been involved in creating several sports events and agreements in the communities in which I’ve worked during the past three decades, while serving on the boards of directors for the Arizona and Cotton bowls. I also coached club baseball for a number of years to try to give back, while fostering kids’ love for the game.
If you want to work in the sports industry as badly as I did when I was young, I strongly encourage you to pursue internships or other available opportunities in the industry. You won’t make much, if any, money in your early days, because so many pursue sports careers. Don’t get discouraged if you are turned down when initially applying for entry-level sports jobs. Be persistent in pursuing opportunities and do your best to make the most of them.
There are no shortcuts. You have to be willing to work your way up through entry-level jobs that feature long hours and low pay. If you are passionate about the industry, though, chances are excellent that you will create an enjoyable and profitable career path.
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