Dear Accommodation Community and Stakeholders,

The BCHA joins the Hotel Association of Canada (HAC) in supporting the Faster, Together campaign aimed to drive support and confidence in vaccinations.

Please see below for further details on the campaign along with registration information for a number of upcoming webinars.
Message from Susie Grynol, President and CEO of HAC
The Hotel Association of Canada (HAC) is proud to support the launch of the Faster, Together initiative to support vaccine confidence in Canada. This private sector coalition of the willing is comprised of more than 100 national organizations, including HAC.

Vaccine hesitancy has been identified as a potential barrier to restarting Canada’s tourism economy and the economy at large. The Faster, Together initiative brings together significant business organizations, celebrities, and physicians to address the approximately 20% of Canadians who are hesitant to be vaccinated with the simple message: the faster we all get vaccinated, the faster we can all get our lives back to normal.  
We are inviting you to get involved! 
Faster, Together has created a warehouse of free creative assets that partner organizations can access in order to help support vaccine confidence among their staff, colleagues, friends and communities. HAC is pleased to make this warehouse available to our membership.
To support this effort, please share the materials on your social media accounts, and utilize the creative assets on available advertising spaces and newsletter banner placements.
And of course, if you haven’t already – please make your appointment to be vaccinated as soon as it’s available to you so we can get back to the people and places we love, faster.

Register for Upcoming Webinars
Fortis BC Rental Apartment Efficiency Program- Now open to Hotels

Join Fresco and @FortisBC for an informational lunch and learn on the Fortis BC Rental Apartment Efficiency Program - Now open to Hotels!

WHEN: Tuesday, June 1 at 1pm.
Small and Medium Sized Business Recovery & Circuit Breaker Business Relief Grant

Wednesday, June 2nd - 9:30am to 10:30am (PDT)
Presented by TIABC together with the Ministry of Jobs, Economic Recovery and Innovation, this information session will help operators through the process to apply for the Small and Medium Sized Business Recovery and Circuit Breaker Business Relief grants.
Learn more about these fully funded grant programs available to eligible businesses in BC, to ensure you have the support you need during and beyond COVID-19.
Hosted by Liz Vickery, Executive Director, Ministry of Jobs, Economic Recovery and Innovation. Liz is leading the
implementation of the Small and Medium Sized Business Recovery and Circuit Breaker Business Relief grants. 
The webinar will be 45 minutes in length with a 15-minute open forum for any questions. 
Please submit any questions you have with your registration.
How to Find Canadian Travellers

Join us Thursday, June 3rd as TIABC welcomes our guests from Rogers Sports & Media. This webinar will take you through a Canadian broadcast overview – the facts and myths on media consumption - and show you where to find Canadian travellers.

10am to 11am (PDT) 
15 minutes of Q&A at end of session

Webinar Outline:
• What are the media habits of the Canadian traveller?  
• Where do you find them and how do you speak to them?
• Learn about the latest industry tools including leading edge digital solutions.
• Also see new research from a fresh Rogers/Angus Reid study on Canadian attitudes and plans toward travel post-pandemic.
• Informed with the latest facts, trends and insights, participants will be in better position to sharpen their strategies and drive elevated results. This vast product line and insights allows clients to deliver smarter strategic solutions to drive their business.

Brad Kubota - VP Local and Regional Sales Canada – Rogers Sports and Media. Based in Vancouver, Brad has over 30 years of national, regional and local sales experience. He represents a wide range of sports and media assets and tools including TV, radio, digital, out of home and research. 

Peter Kambo – Senior Manager Media Insights. Peter’s extensive Vancouver agency experience provides clients with best in class media strategy, planning and buying expertise. While agency side his long list of clients included GM, Bell, BCLC, BC Honda and Destination BC.  

Dan Lessons – Western Canada Digital and Out of Home Sales Manager. Dan began his advertising career in publishing in London. Now based in Vancouver and with Rogers for 10 years, he designs and oversees national, regional and local digital strategies for all levels of marketing needs.