The Million Cat Challenge is a shelter-based campaign to save the lives of 1 million cats in North America over the next five years. The core strategy of the campaign will be five key initiatives that will offer every shelter, in every community, practical choices to reduce euthanasia and increase live outcomes for shelter cats.
Alternatives to intake:
Provide positive alternatives to keep cats in the home or community when admission to a shelter is not the best choice.
Schedule intake of cats to match the shelter's ability to assure humane care and safe movement through the shelter system to an appropriate outcome for every cat.
Capacity for care:
Match the number of cats cared for at any one time with the capacity required to assure the Five Freedoms of Animal Welfare for all cats in the shelter.
Removing barriers to adoption:
Expand the pool of adopters by removing barriers to adoption such as cost, process, or location.