Imagine being diagnosed with cancer five days after losing your job. That's the one-two punch that Chris St. John of South Portland took last winter.
But once Chris and his wife, Janice, chose to get treatment at New England Cancer Specialists, things slowly but surely improved. Our commercial above tells the story:
Chris's doctor at NECS, John Winters MD, and his team sent the cancer into remission.
And Torie Lavoie, the St. Johns' Financial Advocate at NECS, helped them keep their finances under control. She found grants to help with monthly insurance and loan payments, handled all the paperwork and phone calls, and helped ease their minds.
Many cancer patients experience financial distress owing to their inability to keep working just as medical bills for treatment come due. That's why NECS offers free access to a team of trained Financial Advocates.
Part of our media buy for the spot was the AFC Championship game, which proved to be an engaging vehicle to say the least. (We're not saying the spot helped secure the Patriots' victory, but...)
Watch for another NECS TV commercial on the Super Bowl, too.