40% of total Texas respondents have
ordered from a restaurant.
39% have ordered 1-2 times during the past 2 weeks.
Older adults – 65+ are the least likely to order.
The 45- 54 age group is the most likely to have ordered from a restaurant, with only 22% reporting that they have not ordered at all and 16% reporting that they have ordered 5+ times. These are likely working adults, with kids at home who are trying to balance work, online school, grocery shopping and cooking. For these families, restaurants offer a reprieve
a chance to support local businesses.
Consider family meals as an appealing option for those trying to balance supporting local businesses and watching their budget. Thoughtfully prepared meals are like micro-catering opportunities for consumers and should be positioned as such – a chance to enjoy an expertly crafted meal, at home!