Effective Websites- Getting Intended Results
Thur, Nov 4 | 10:00 - 11:15 AM
Your website is your digital front door, your best salesperson... or your weakest link for supporting your revenue goals.
Whether you are an eCommerce shop, a brick and mortar business, or a nonprofit, your website should be built to deliver an intended result. Join experienced digital marketer (and 25+ year web designer) Dale Shadbegian as he explores a step-by-step process for planning an effective website:
• Outlining the goals of a website
• Best practices for content and creativity
• Examples of great websites, and ones that could use improvements
• Overview of the latest tools to see how your website is being used
Note: This is not a hands-on design shop featuring a specific platform - it’s an overview of a process for any website platform.