SPECIAL ANNOUNCEMENT

ACI's New Logo Revealed!!!

We are thrilled to unveil the Association for Conservation Information’s new logo! This design was chosen after an extensive logo redesign contest that took place in November and December of last year, where we received 24 amazing submissions from talented designers across the country. Our winning logo was designed by Smokey Solis from the Oklahoma Department of Wildlife Conservation.


A panel of 20 judges, including ACI officers, board members, and committee chairs, reviewed and critiqued each entry. After careful evaluation, Smokey's design stood out as the one that best reflects ACI’s identity and values.


We want to extend a big thank you to all who participated in the contest – your creativity and passion made this a tough decision, and we’re grateful for all the incredible ideas shared. We are excited to showcase this new logo and the fresh energy it brings to ACI moving forward!

President's Message

Kicking Off 2025 with Momentum: Let’s Keep the Energy Going

Welcome to 2025! I hope this year brings you growth, success, and the opportunity to make an even greater impact in conservation communications. The start of a new year is always an opportunity for reflection and renewal, but it’s also a chance to kick things into high gear—and that’s exactly what’s happening within ACI right now. From a fresh new look to exciting updates, we’ve got a wave of momentum that’s carrying us into the future. And just as momentum has been building within ACI, it’s the perfect time for each of us to tap into that energy and drive it into our own work, our own projects, and our own personal growth.


A New Look, A New Era

One of the most visible signs of this momentum is our brand-new logo, which we’re thrilled to unveil. After months of hard work, we’ve seen an idea come to life and evolve into something that reflects ACI’s vision for the future. This reimagined logo is more than just a fresh design—it’s a symbol of the progress we’ve made and the exciting road ahead. Much like the work we do, this logo embodies transformation, growth, and a shared commitment to conservation communications.


At the end of last year, we held a logo design contest, inviting our talented ACI member designers to submit their best ideas. A panel of ACI officers, board members, and committee chairs carefully reviewed all the submissions, and after much discussion, we’re excited to announce that Smokey Solis from the Oklahoma Department of Wildlife Conservation has won the contest with his innovative reimagining of the ACI logo. Smokey’s design will now serve as the official symbol of ACI as we move into the future.


Building for the Future

But it doesn’t stop there. ACI is also riding the wave of momentum as we develop a brand-new website. This overhaul is not just about a sleek new design with a new logo—it’s about creating a platform that better supports our community, our resources, and our mission. While we’re still finalizing the details, you can expect the new site to launch in the next several months. This project is an example of the energy we’re investing in our future, and we’re excited for the ways it will enhance your experience as a member.


Awards and Recognition: Momentum in Action

Another exciting opportunity to keep the momentum flowing is the 2025 ACI Awards Contest, which is now open for submissions! The contest is a chance for you to showcase your best work from 2024, gain valuable feedback from judges, and see how your efforts compare to your peers across the country. Your participation not only fuels your own professional growth but also helps propel ACI forward—each entry fee contributes to supporting the organization that brings us all together. So, why not seize this moment and enter your best work, and also channel your energy into an award-winning project in 2025 for next year’s contest!


Conferences and Connections: Keep the Ball Rolling

And of course, the 2025 ACI Conference is just around the corner. As we head to Atlantic City, New Jersey this July, it’s another fantastic opportunity to keep the momentum going. Linda DiPiano and her team at the New Jersey DEP Fish and Wildlife have been hard at work organizing a rewarding and educational experience for attendees. Be sure to mark your calendars for July 21-24—registration will be opening soon, so keep an eye out for conference announcements in the coming months.


If you are interested in going, or are in a position to send some of your staff, I highly encourage you to attend the conference. It’s a time to learn, connect, and recharge alongside colleagues who share your passion for conservation communication. With registration opening soon, be sure to mark your calendars and prepare to join us for an unforgettable experience that will inspire you to continue building momentum in your own work.


Harnessing Your Own Momentum

All of these exciting developments within ACI are a testament to the energy and passion of our members. But the real magic happens when we take that collective momentum and channel it into our individual efforts. As you dive into 2025, I encourage you to think about how you can harness the momentum and apply it to your own projects. Whether it’s a new initiative at work, a personal goal you’ve been meaning to tackle, or a challenge you’re ready to overcome, now is the time to ride the wave of excitement and push forward with confidence.


As we look ahead to all the opportunities 2025 has in store, let’s remember that momentum and positivity are contagious. The more we share, the more we grow. So, let’s keep this energy going and make 2025 our most impactful year yet.


Here’s to a year of forward motion—both within ACI and in all that we do!

Blake Podhajsky


ACI President,

Oklahoma Department of Wildlife Conservation

ACI Awards Contest

Entry Period Now OPEN!

The ACI Awards is an opportunity for ACI members to showcase work accomplished in the 2024 calendar year. The contest features 35 categories and promotes craft improvement through competition.... [READ MORE].

The Bi-Monthly Catch-up

DWR's Explore the Wild: Connecting the Public with Outdoor Recreation


There’s a lot of public land out there waiting to be used for fishing, hiking, camping, hunting, wildlife viewing, and much more, but as communicators, we’re faced with a unique challenge. How do we make people aware of these opportunities?


The Virginia Department of Wildlife Resources (DWR) took on this challenge and developed a database and web app to put the information right into the public hands. As presented by Max Goldman during the 2024 ACI conference, the Virginia DWR’s “Explore the Wild” web app connects the public with the outdoors by showing them what public lands are out there and available for which activities...[READ MORE]

Article by Lydia Taylor

Michigan Dept. Natural Resources

ACI Scholarship Recipient

ACI's Official Podcast

Episode Eight: Life at a Department of Natural Resources


Do you work for a fish and wildlife agency, and have you ever wondered what life is like at a Department of Natural Resources, which might encompass many agencies under one roof? You’re not alone. This podcast host (Tim) has forever been curious about the differences between fish and wildlife agencies and Departments of Natural Resources in terms of communications....[READ MORE}

ONE BIRD TOO MANY

Hunters and other conservationists can lead by example when it comes to reducing window collisions


In the cold of February, a bird was found dead on the sidewalk of Philadelphia, killed after colliding with a building window. It was an American woodcock, or timberdoodle – an iconic gamebird of eastern North America, adored by nature lovers and hunters alike.


According to the banding and encounter data managed by the U.S. Geological Survey’s Bird Banding Lab, part of the Eastern Ecological Science Center in Maryland, this woodcock was a female, aged two, banded in Concordia Parish, Louisiana in January 2023, just one year before its death. 


We’ll never know the rest of this bird’s story – where it was heading, how many offspring it would have had, or how long it would have lived. 


Though it is just one bird, it is one of a billion birds who are dying from window collisions each year across the country. Collisions are a leading cause in the loss of 3 billion birds in North America since 1970, indicating an alarming trend in the decline of our ecosystem’s ability to support even common bird species. Left unchecked, that number will grow...[READ MORE].

Article by Mason Wheatley

U.S. Fish & Wildlife Service

Office of Communications

Other Items of Interest

SAVE THE DATE 2025 ACI Conference

Host: New Jersey Wildlife and Fish


Where: Sheraton Atlantic City Convention Hotel , Atlantic City, New Jersey


When: Monday July 21 - Thursday July 24, 2025. Check out Friday, July 25, 2025


Registration Fee: $400 (registration will open soon) Late Registration fee: $450 (late registration deadline TBD)



Hotel Rate: $107/night. To book your hotel at the group rate, CLICK HERE! The last day to book a hotel room is June 25, 2025


Free Webinar: From AI Agents to Artificial Superintelligence: What's Next for Strategic Communication?



How AI Search Is Changing the PR Game

By Gini Dietrich

Read it here or listen to it here.


R3 Through Marketing Grant Application Now Open!

Application period is open until 5:00 pm EST on February 13.

Questions? Ask Jenifer Wisniewski, ACI Grant Chair.

Read more and apply HERE!

Check out ACI's new Flickr Account

ACI now has a Flickr account! Now we can more easily share photos and videos, and better connect with our outdoor communicator community-- YOU!


[CLICK HERE TO VIEW OUR FLICKR ACCOUNT]

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Our Mailing Address

Association for Conservation Information

1801 N. Lincoln Blvd.

Oklahoma City, OK 73015