Shopping looks a lot different these days. Minnesota-based showroom Creative Lighting seized an opportunity to serve the varying needs of their customers with online shopping, private appointments, and walk-in hours.
Their online business has seen a big uptick, Tara Simon of Creative Lighting stated “One of the biggest features on our website is our wish list, customers can create a shopping list then set up a virtual meeting with a consultant. More people are at home and really need full convenience so we’ve tried to go above and beyond to offer that.”
The ability to pivot has helped Creative Lighting remain successful throughout the years, they're going into their 95th year of business!