Dana Point Chamber of Commerce's Compass Newsletter
The Chamber Compass
Your bi-weekly guide to the news & happenings of Dana Point 
July 24, 2015
New Destination Guides Available Now!
Have you seen our  2015/2016 Destination Guides ? Each page is filled with information about Dana Point's history, annual events, parks, trails and beaches, and features our Chamber members. Fifteen thousand of these guides are distributed to the resorts, hotels, businesses and homes of Dana Point, plus they are sent out each time a potential visitor requests information relating to tourism, relocation and weddings. In addition to that, a digital Destination Guide is available on our Chamber website & DanaPointTimes.com. Not only is it a beautiful piece, but it's a fantastic way to promote our members to all of Dana Point.

If you'd like guides for distribution, additional copies are available at the Chamber office. Reserve yours now!
Council Approves Lantern District Parking Plan

 Photo: Instagram/TheShwack
Excerpt: Madison Jaros - The OC Register
At its July 21 meeting, the Dana Point City Council voted 3-2 to approve a parking plan that has been almost two years in the making. Mayor Carlos Olvera, Mayor Pro Tem John Tomlinson, and Councilman Joe Muller voted for the plan, while council members Scott Schoeffel and Richard Viczorek voted against it. 

Presented by project consultant and Nelson Nygaard principal Patrick Siegman, the plan proposed new parking standards that city staff said they believed would make Town Center more pedestrian-friendly. 

The problem with Town Center parking is not that there's too little, but that there's too much, Siegman said. During peak hours, 44 percent of Town Center parking remains empty. Siegman said this is because most available parking is in small, private lots that are relatively vacant, but not open to the public.

In other news:
* The Council unanimously approved Doheny Park Road interim improvements, which are expected to cost around $198,400. In its report, city staff said it planned to repair aging sidewalks, add trashcans throughout the area, improve holiday lighting and keep Doheny Park Road well-lit by encouraging businesses to keep their outdoor lighting on until midnight.
* City staff submitted their monthly update on the Doheny Village project. The staff plans to be finished with its economic analysis of the area in late August. In addition, the Council approved the contract to Opticos Design Inc. to create a form-based code that will create the zoning standards for Doheny Village.

Chamber Member Benefits:
Free Calendar Listings & Hot Deals!
Submit Your Events to Our Chamber Calendar

A new benefit to our Chamber members is our interactive Chamber calendar. 

Hosting an upcoming holiday event? Our members can now feature their events on our Chamber website events calendar! Whether it's a Thanksgiving, Christmas or Holiday party, we invite you to share your event on our calendar with our members and the local community. PLUS, you can subscribe to our calendar's RSS feed and receive up to date information on upcoming events. 

This is a feature for Chamber Members Only. All submission are subject to approval.

Promote Your Sales & Specials Using HOT DEALS

Unlike Member to Member Discounts, HOT DEALS are discounts and specials that you want to offer members and consumers. They are featured on the homepage and on additional pages throughout the website. 

Postings can be listed for a set amount of time and can include images, attachments and links. Posting is simple and provides you another opportunity to market your business.

To submit your own hot deal:
  1. Go to DanaPointChamber.com and click on the Member's Only button on the top right corner of our homepage.
  2. Enter your Member log-in and password information.
    Not sure what your login or password are? Click on the "forgot your username/password" link and enter the email account that is linked to your Chamber membership. We will email you your login and password information. 
    Never received a username or password? Email us and we'll get you assigned one right away! 
  3. Once you have entered your login and password, this will take you to your membership management page. Click on the HOT DEALS tab on the left side of your screen, click on add hot deal and follow the instructions to get your deal added.
Dana Point Chamber Welcomes new Sponsorship & Communication Manager, Alice Casbara
In an effort to cultivate and manage new partner relationships and develop communications efforts, Alice Casbara has been hired as the Chamber's new Sponsorship & Communications Manager contributing extensive experience. 

As Director of Marketing at MacGillivray Freeman Films where she worked for over 15 years, she executed marketing and communications initiatives for an Academy Award┬«-nominated production company and the world's leading IMAX┬« movie producer. Instrumental to the company's sales and business development teams, she collaborated with multiple investment partners including the Coca-Cola Company, Porsche AG and Warner Bros. Entertainment managing benefit package fulfillment and coordinating national consumer promotions. She led and developed marketing campaigns to effectively launch films in theaters worldwide driving traffic to museums, science centers, commercial theaters and entertainment attractions. She was responsible for producing multiple advertising campaigns, online video series, official movie websites and educational outreach programs that reinforced the museum's mission in the community. 

Most recently Alice has consulted for small business owners and independent filmmakers developing strategic communications initiatives. She is excited about her new role at the Chamber working with such a positive team. Motivated by the revitalization efforts occurring in Dana Point, she looks forward to supporting the Chambers's overall vision and goals.

Are You Using #Hashtags Correctly?
First, a quick history of hashtags. Twitter was the social networking site that popularized the use of hashtags. A hashtag is simply a word or phrase (without any spaces) preceded by a, well, a hashtag: #. For example, #hashtag. 

The purpose of them on Twitter was to identify trending topics for search purposes. It allows users to use a hashtag to participate in a conversation with other Twitter users who may or may not be following each other. In an effort to keep up, Facebook launched support for #hashtags on status updates about two years ago. Then things got out of control. People started using hashtags for everything. Everything.
The hashtag is likely the most popular means of categorizing content on social media. It makes your own content discoverable and allows you to find relevant content from other people and businesses. The hashtag also allows you to connect with and engage other social media users based on a common theme or interest. 

Knowing how to use hashtags is fundamental to your success on social media. Click here for a few best practices to help you achieve that success.
Upcoming Chamber Events
Ribbon Cutting Celebrations
Help Us Welcome New Business to Dana Point!

TODAY  4:30 PM
34072 Violet Lantern, Dana Point, CA 92629

Thursday, July 30th  4:30 PM
34192 Violet Lantern, Dana Point, CA 92629

Thursday, August 13th  4:00 PM
34183 Pacific Coast Highway, Dana Point, CA 92629

Interested in hosting a ribbon cutting at your business? 
Contact the   Chamber office to schedule one!
August Networking at Noon at The Point
  Thursday, August 6th   11:30am - 1:00pm
Blue Lantern Plaza    34085 Pacific Coast Highway, Dana Point, CA
$20 Members     $25 Non-Members
Dana Point Chamber of Commerce and our Membership Committee invite you to join us for Networking at Noon at  The Point Restaurant & Bar.

This event is open to members and non-members to attend. Attendees will have the opportunity to network, discuss their business with others and eat a delicious lunch - while supporting a great chamber member restaurant!


Every attendee gets 30 seconds to stand up and introduce themselves and their business - it's a great way to learn more about your fellow Chamber members and generate new business leads.

The cost to attend is $20 for members and $25 for non-members and includes lunch, beverage and gratuity. 

Third Thursday Mixer Hosted by
the City of Dana Point
Thursday, August 20th    5:30 - 7:30pm
33282 Golden Lantern St,         $12 Members     $20 Non-Members
Please join us for our upcoming August mixer, hosted by the City of Dana Point on Thursday, August 20th from 5:30-7:30pm.
Attendees will have the opportunity to network, meet our City Council members, discuss their business with others and generate new business leads - while enjoying delicious hors d'oeuvres and drinks from our generous host.
Help our Chamber grow stronger by bringing a friend - invite a local business owner or even a friend to attend the event!
The cost to attend is $12 for members and $20 for non-members.
  The event will be hosted outdoors, so please dress in layers. 

Chamber Mixer Raffle Items Needed
We're looking for amazing raffle prizes for our upcoming 3rd Thursday Mixers. As a member of the Chamber, this is a wonderful opportunity for you to market yourself to our membership and to increase your customer base.

Get creative and show off the personality of your business - or better yet, partner with another member business and put together a great package deal!

Please  contact us if you would like to make a donation for an upcoming mixer. Suggested minimum value for a raffle prize is $40.

As always, we are appreciative for our member's continued support. 

Mark Your Calendar: Membership Orientation
Maximize Your Membership Investment 
Wednesday, September 2nd   5:00 - 6:00pm
Brio Tuscany Grille      24050 Camino del Avion, Dana Point
  Do you know the value of your Chamber Membership? 
Are you looking to get the most of out of your membership?
Come to our New Member Orientation! Join us on Wednesday, September 2nd from 5:00 - 6:00pm at Brio Tuscany Grille
We encourage new members, new employees and current members looking for a "refresher" course to attend this event. Attendees will receive your New Member Packet and plaque, plus you'll get a detailed presentation of your Chamber member benefits. 

This orientation is your opportunity to meet Chamber staff, Board members, Chamber Ambassadors and fellow new members, while learning about all the exciting opportunities your Chamber membership offers you!  Click here to RSVP.
Welcome Our New Members!
Karin Schnell, Civic Member
West Coast Flooring

West Coast Flooring Center was established in 1994 when the Kruger family first opened their doors. Locals to San Clemente and Capistrano Beach areas. Our company was founded on a very basic principle: "Quality. Service. Selection." Using this standard, we have turned our company into one of the largest flooring stores offering Southern California flooring services with a wide variety of quality flooring options and other home improvement services. West Coast Flooring Center directly imports material from around the world, allowing us to pass the quality and great prices to our valued customers. 


With a large selection of products at wholesale prices, We make it convenient and cost efficient for our customers. We provide the highest quality of products and services because we understand that the home is a place of comfort, a place to be proud of, somewhere dreams are realized, where families grow, and wonderful memories are made. Whether you are shopping for hardwood, carpet, laminate, ceramic tile, or Vinyl, West Coast Flooring Center will make your home improvement projects a pleasant experience from selection through install.


Thank You to Our Renewing Members
Member Since 1996

Member Since 1997

Member Since 2004

Bill Green, Civic Member
Member Since 2014

Judith Henderson, Civic Member
Member Since 1991
Member Since 2000
Ron Sobel, Civic Member
Member Since 2012
Community News & Events
Mark Your Calendar: Upcoming Events
July 24th Ribbon Cutting: Schaar Art Gallery
July 25th Farmers Market - La Plaza

2nd Annual Zuri Pet Spa & Resort Adoption and Fundraiser 

29th Annual 356 Club Dana Point Concours
July 26th Dana Point Summer Concert Series
The Petty Breakers (Tom Petty Tribute) & Turn the Page (Bob Seger tribute)

Lantern District Alliance Trolley Hop
July 27th Planning Commission Meeting
July 28th  Ocean Water Quality Subcommittee Meeting
July 29th Capo Beach Farmers Market & Craft Fair
July 30th Ribbon Cutting: Salon Serenity
August 1st Capo Beach Farmers Market & Craft Fair

Richard Henry Dana 200th Birthday Celebration 

Ocean Institute Pyrate Adventure Sail

Nature Interpretive Center Nature Tour
August 2nd Dana Point Summer Concert Series
Keston & The Rhythm Killers (Rock) & Kenny Cetera's Chicago Experience (Chicago tribute)

Lantern District Alliance Trolley Hop
August 4th Ocean Institute Family Science Nights
August 5th Capo Beach Farmers Market & Craft Fair
August 6th DPCC Networking at Noon: The Point
August 8th Farmers Market

Whale Walk & Talk-Nature Interpretive Center
August 9th Dana Point Summer Concert Series
The Who Show (Who tribute) & Led Zepagain (Led Zepplin tribute)

Lantern District Alliance Trolley Hop
August 10th Dana Point Planning Commission Meeting
August 11th VFW Benefit Services

DPCC Finance Committee Meeting
August 12th Capo Beach Farmers Market & Craft Fair
August 13th South Coast Water District Board of Directors Meeting

Ritz Carlton Yappy Hour

Ribbon Cutting: Bonded Cleaners & Laundry
August 14th Ocean Institute Bioluminescence Night Cruise
August 15th Monarch Beach Rotary Lobster Fest
Exclusively for Dana Point Chamber Members: 
Save Up to 60% at Office Depot
Operating a business can be expensive and costly, especially for a small business. That's why we've launched the Office Depot Chamber Program, allowing you to receive discounts on products and services just for being a member of our Chamber! 
Register for your online Chamber Member business account with Office Depot and start saving online and in stores. You'll save up to 60% on 650 most commonly purchased business essentials, up to 70% savings on copy and print jobs and a 5% savings on most other items. You will also receive fast AND free shipping on orders of $50 or more and a special Store Purchasing Card for in-store purchases. 
This program is FREE to join for all Dana Point Chamber members. Take advantage of this member benefit along with the many savings opportunities your Chamber membership awards you, TODAY!
October 2015 Designated as 
Arts & Humanities Month in Dana Point

In celebration, the City would like to highlight all cultural activities taking place during the month: this includes the performing and visual arts, culinary arts, history, literature and architecture. Everything arts and humanities. 

In order to make the celebration a success, the City is requesting all individuals, groups and businesses to provide us the information to list on an event calendar that will be posted online, in-print and on the Cox Cable Channel. 

It is easy to participate. Simply e-mail your information to the Community Services Department at mleon@danapoint.org with the activity you are planning in the Month of October. It is the City's intent to showcase your event and give maximum publicity. This can be an existing activity or a new event that you are planning in October. The City would not be a sponsor or co-sponsor of your particular activity but would use our resources to help promote the event. 

The Arts are critical to our City's growth and prosperity. The Arts and Humanities provide important opportunities for our young and young at heart to unleash their creativity and reach for new heights. This month, we pay tribute to the tremendous power of the Arts and Humanities to bring us together and expose us to new ideas that make us think and feel fulfilled. As we carry forward with this proud national tradition, let us celebrate! 

Please join the City in celebration of Arts and Humanities Month this October and help promote the fantastic array of cultural activities in our Community. 

Thank You to our 2015 Chairman Circle Sponsors


If you are interested in supporting our business community, join the Dana Point Chairman's Circle! Please contact Heather Johnston for more information.
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