Dear clients, teachers, friends, family, and colleagues,
Many of you fit into multiple categories of client- friend- family- teacher etc. We have always thought of everyone at Zen as a family. Many of you have been part of this family since we opened 10 years ago. Others from further back to my first studio, Emerson Hall Fitness, and yes some even further back then that…
So, my family, it is with much gratitude, excitement, and also a heavy heart that I tell you we have decided to close the current location of JK Zen Fitness and look for a new home for our Zen Family.
This is a “Close to change location” not a
"Business is Closing" announcement.
As you are all aware, COVID-19, this unimaginable force, has created unforeseen challenges that have negatively impacted the ability for me to sustain my business. Our doors have only been closed 31 of the previous 34 weeks. During this period our overhead costs have continued to add up without sufficient revenue to cover these expenses. With no end in sight to these closures, and no hard date for a vaccination, and therefore the inevitable question looms when will business return to normal; I made this hard decision. The plan is to move out of our location at Robertson Plaza, in order to get out from beneath burden of a lease we can longer afford, and look for a new location. A location that will be amenable to working with us such that when we are closed due to mandates, we will not be liable to pay rent. We are working with a realtor who is helping to negotiate a release from our present lease and looking for a new home for us. This is only a temporary closing. When we reopen, we will be in a fresh new home somewhere in the same vacinity.
I am hoping our new home will have windows that open to the outside, a restroom ensuite, and maybe even an outdoor area. That is our future, but here in the present we will continue to offer group, duet and private lessons online as well as in person with in-home instruction, as well as online Reformer classes (coming soon!). We are also placing our beloved Reformers in people’s home during this period. We have created a Reformer lease program. If you would like a Reformer for your house, please respond to this email (no phone calls please) for more details.
Or, would you like to own your very own Reformer?
We are selling 1 Reformer. The cost is $2800. There is a small tear in the carriage. The tear does not affect the use of the equipment and can go on being used for years & years without needing to replace the upholstery.
Of course, maybe you are in the market for a brand-new Reformer. If so, this is the brand you use at the studio, and therefore you will be familiar with (all Reformer brands are not the same). New Reformer.
Additionally, we are selling off "Pilates Kits" made up of various Pilates and fitness props. All items are used unless stated "NEW". See product list and prices at the end of this letter First come first serve so reply to this email to buy!
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Just as none of us saw the future of COVID-19 coming we can’t know exactly what our future without this virus will look like. What I do know is Zen will be back. We will reopen. We will once again get to show up and practice Pilates together. This long interlude will make us appreciate it all that much more when we can once again be reunited in person. In the meantime, stay connected, join us daily for classes on Zen Tv. Have us over to you home for private or family workouts. And, keep us in your hearts, as you will be in ours.
With Gratitude & Love,
Juliet & The Zen Crew
