July 12, 2018 
- Highlights - 
Cucumbers, Eggplants, Kale, Herbs, Mushrooms,
Peppers, Zucchini, and more.



Commodity Updates
We are quickly approaching apple season... E arly reports on apple size profile has been leaning towards larger fruit this season compared to last with vastly decreased supplies of 125 and 138CT apples. This is attributed to less bloom in the spring as well as the thinning and from pruning of the trees in the off season. We will have to actually see how it progresses harvesting begins...


Demand will exceed supply until supplies from Salinas, California increase.
(Mexico is done until November and the Oxnard, California region is not able to cover the additional volume needed to meet demand.) Quality has improved.

Supplies remain abundant from both the Salinas and Santa Maria, California growing regions. The market is very competitive as well. Great quality, weights are averaging 27-30 lbs.
LEMONS: Demand far exceeds supplies. Domestic production out of Ventura County, California is nearly finished with picking and working out of limited storage fruit. Importers of off-shore fruit are still waiting on usable volume of fruit to begin to arrive toward the end of July, hearing reports of lighter in volumes and larger size.

ORANGES: California Valencia harvest is moving at a steady pace. Quality is good.        
PEAK SEASON! BLUEBERRIES:  Plump Jersey Blues are abundant; excellent quality!

RASPBERRIES:  The California growing regions of Salinas, Watsonville, and Santa Maria are all in production with lighter volumes this week. In hotter weather, raspberry plants close and tighten their grip on the berries. This lowers production due to possible damage that can occur at the time of picking. We do not expect to see any disruption in order fulfillment. Demand has been steady; pricing is should begin trending down over the next two weeks.
ALERT! STRAWBERRIES:  The weather in all growing areas was very warm over the weekend. Supplies are limited this week. Shippers are warning us now of possible quality challenges and want to be proactive in communication. Expect to see darker soft fruit that will be more susceptible to bruising. Growers are aware of the issues and will be doing their best to avoid bad fruit. However, these issues may not be immediately noticeable; the berries tend to show bruising 2-3 days post-harvest.
Demand has been good, and market prices are higher.

Stone fruit are in their peak season. Smaller fruit is tougher to find as everything being harvested currently is much larger than we have seen earlier in the season. Plum prices have finally come off, and the market feels fairly stable and will continue to be so, for the foreseeable future. Quality is excellent.


Order Online:  www.SEASHOREEAST.com
Customer Service:  609-345-3229 or sales@SEASHOREEAST.com