The Issues That Lie Ahead
Welcome to 2019!
The start of a new year is a chance to contemplate victories and challenges the year ahead may bring. In my work with California cities, I see a number of issues across a broad range of communities, providing a bird’s-eye-view of challenges our cities have recently faced and are likely to face in the coming year. Here are four of those issues that I predict will impact cities in 2019:

Waste Recycling — China has been halting its long-standing practice of purchasing our recyclables. This rapid change in policy has devastated the recyclables market, which has led to a build-up of formerly “recyclable” material at facilities and landfills throughout California. The ability of cities to meet state mandates is in jeopardy for waste haulers and the cities they are contracted to serve. Waste haulers are likely to come knocking on city hall doors for solutions or relief. This problem will have both environmental and financial impacts on cities. 

Sacramento’s New Supermajority — The supermajority will leave lots of room to roam on policy matters, as supermajorities tend to reduce moderation in policy approaches. 2019 is going to see renewed statewide policy changes that will usurp elements of local control. The work of the League of California Cities, California Contract Cities Association and other local government associations will be more important than ever in 2019. Cities are ready to be the boots on the ground to solve many of California’s problems, but they also have the same obligation to serve their constituencies just like state-elected officials.

Emergency Communications — Cities have been working on emergency communications for years, but recent catastrophic fires serve as a stark reminder that the ability to quickly communicate with residents and businesses during emergencies is a matter of life and death. Cities have developed expertise in responding to an array of issues, and as a result, residents have become increasingly dependent on government in times of crisis. This places an even greater demand on cities to deliver during emergency situations. Expect increased pressure for technological solutions, but a focus on technology cannot ignore the human behavior response of any crisis response.

Progress and Rancor on Homelessness — Court rulings and community frustrations with homelessness have put cities on the pathway to building more shelters. However, actually siting facilities is creating political discord at the local level. This may prompt more intervention from the State (see second item) or result in significant council turmoil and resident activism. Homelessness is a difficult social challenge that has festered for years and will not be addressed without heartache and anger.

Another year at Tripepi Smith affords us the opportunity to have a front row seat on these and other challenges. It is one reason I love this job, and why I find such joy and responsibility in the work we do for the people in the city halls and companies we serve. Let’s go make a difference for our communities and solve some problems.

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Meet Tripepi Smith
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In this video, and others soon to come, we show you what goes on behind the screen at one of California's leading marketing-technology-public affairs firms.

Meet Tripepi Smith.
Nextdoor & Police Angst: Reporting Crime Through Nextdoor
In response to police complaints about Nextdoor, we offer pointers on successfully receiving crime reports through the platform.

Living Coral in 2019
Pantone has announced its Color of the Year for 2019: Living Coral. Here are four ways you can weave it into your work to refresh your organization's persona and messaging.

Client Highlight:
 California Joint Powers Insurance Authority
The California JPIA (CJPIA) was established in 1978 for the purpose of providing liability protection from losses and lawsuits for its California city members. Today, CJPIA is one of the largest municipal self-insurance pools in the state, with over 100 participating members.

CJPIA works with members to reduce the frequency and severity of claims. Through risk analysis and continued education, the Authority helps its members identify exposures and prevent losses.

Winter/Spring Conference Plans
The Tripepi Smith team can frequently be found on the local government conference circuit! Come find us at the following events this winter and spring.

  • LoCC 2019 City Managers Department Meeting (San Diego)
  • NW Regional Managers Conference (Hood River, OR)
  • ICMA West Coast Regional Conference (Reno, NV)
  • CAPIO 2019 Annual Conference (Newport Beach)
  • LoCC 2019 Mayors and Council Members Executive Forum (Monterey)
Service Spotlight: Photography
Compelling images demand attention and drive engagement in our digital world. With a team of talented photographers and repertoire of the latest and greatest equipment, Tripepi Smith is ready to capture high-quality photographs of you and your organization, giving you access to the power of visual storytelling. Your marketing materials will capture the attention of your audience, the media
and beyond.

Talent On Tap
Sara Madsen
Sara Madsen is a resident Tripepi Smith graphic designer with a background in marketing and environmental sustainability. In addition to her role at Tripepi Smith, she is a student at San Diego State University, where she is earning a Bachelor of Science degree in Marketing with an emphasis in Integrated Marketing Communications and a minor in Sustainability.

To feed her passion for creative design and quest for professional growth, Sara tackles graphic design projects and content writing for Tripepi Smith clients, including Indian Wells, Paramount, Culver City, the San Gabriel Valley City Managers Association and the Orange County City Managers Association.
Tripepi Smith provides marketing, technology and public affairs solutions for private companies and public agencies. Whether you're redoing your website, driving an email campaign, shooting a video or launching on Facebook, Tripepi Smith can help.
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Civic Business Journal
Civic Business Journal reports on the people, companies and solutions that make local government in California more effective.

Looking for photos from your favorite events? Try the CBJ Photo Gallery.
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