May 15, 2024

Editor’s note: As you know, we are working to raise $5,000 for The Latest this week to keep this newsletter full of headlines, tips, and resources free for you and all of our readers — and we are one third of the way toward our goal! If you are able, please consider making a donation of $10, $15, or $25 using this link.


Thank you to our Latest campaign donors since yesterday's newsletter: Nancy Lewis, Amy Maestas, Veronica Tremblay, Cynthia Vaida, Brett Walton.

Top stories














CRAFT
Election 2024: Crafting sharp and responsible headlines for your political stories. Free webinar with Resolve Philly's Modifier. Friday, June 21, 11:30 am ET.

Learn to craft sharp & responsible headlines for your political stories: June 21

Headlines are the most important starting point of a story. A good one both informs and piques a readers’ interest, encouraging them to read on. But in an era of search engine optimization and short attention spans, writing a good one is harder to do — especially when it comes to political stories.


Join the National Press Club Journalism Institute and Resolve Philly's Modifier for a free webinar examining the craft of writing and framing a headline for a political story; the different types of headlines to use depending upon the story; and the pitfalls of using sensationalized or misleading language. Participants will practice writing and rewriting a few headlines to get practical experience in producing responsible headlines for your 2024 election coverage.


Registration is open for this free, one-hour webinar, which will take place at 11:30 a.m. ET on Friday, June 21.

REGISTER NOW

Instructor Aubrey Nagle, Resolve Philly’s director of practice change, will teach participants how to: 


  • Rethink the basics: What is the point of a headline?
  • Balance SEO needs for story promotion without using misleading language
  • Be inspired with ideas for word choices that balance engagement and responsibility
  • Practice writing and rewriting headlines
CAREER
 

How to get better at networking


“As with everything else in life, persistence is a key factor in successful networking. It can boost your networking prospects. ... The more persistently you network, the greater your chances of success. With that in mind, dedicate time each week for networking, even if it’s just an hour or two. Discipline and consistency are essential. The method — in person, by phone or email, or via LinkedIn — depends on personal preference, but what matters is that you follow through. Keep going, even in the face of rejection and discouragement. Patience and commitment over the long haul will ultimately train you to master the skill of networking and amass enough social capital to get ahead.”


-- Willy Das and Samantha Dewalt, authors at Harvard Business Review, excerpt from “5 networking tips for introverts and anyone else”

 
COMMUNITY

Resources


This newsletter is written & edited by the National Press Club Journalism Institute staff: Beth Francesco, Bara Vaida, and Holly Butcher Grant. Send us your questions and suggestions for topics to cover.


Get this from a friend? Subscribe, and view the archives.

Facebook  Twitter  Linkedin  Youtube  

DONATE TO THE INSTITUTE


The National Press Club Journalism Institute promotes an engaged global citizenry through an independent and free press, and equips journalists with skills and standards to inform the public in ways that inspire a more representative democracy. As the non-profit affiliate of the National Press Club, the Institute powers journalism in the public interest. The Institute's tax ID number is 52-1750908.