FEATURED PROJECT

From Skyline Icon to Luxury Living

Cincinnati’s iconic PNC Tower has entered a bold new chapter. The historic skyscraper's transformation into luxury apartments through a major adaptive reuse project supported by historic tax credits (HTCs) is now complete. Originally built in 1913 as the Union Central Life Insurance Building, the landmark tower was thoughtfully revitalized to preserve its distinctive historic character while introducing hundreds of new residential units and modern amenities to downtown Cincinnati. Heritage was honored to serve as the consultant for the redevelopment, helping guide the project through the HTC process from start to finish. The project recently achieved Part 3 approval, marking a major milestone in the successful rehabilitation of one of Cincinnati’s most recognizable landmarks.

From roaring twenties glamour to a carefully orchestrated modern revival, Cindy Hamilton’s latest Historic Tax Credit Tool Box article in the Novogradac Journal of Tax Credits explores the remarkable rehabilitation of Milwaukee’s iconic Hotel Schroeder—now the Hilton Milwaukee City Center. The piece dives into how a nearly century-old Art Deco landmark was thoughtfully refreshed using HTCs, balancing contemporary hospitality expectations with the preservation of stunning historic spaces, original layouts, and architectural craftsmanship. It’s a compelling look at how HTCs continue to drive both economic reinvestment and long-term preservation success for some of the country’s most recognizable historic hotels.

This is part of a series highlighting Heritage Consulting Group projects in celebration of America's semiquincentennial. Our work in commercial real estate unites our love of history and architecture with building reuse. Our best projects uncover fascinating facts about the buildings we are working on and the communities that they are part of. Let's celebrate #America250 together through the lens of historic preservation.

Today we have another look at industrialization with Jagger Mill and Goodall Worsted Mill in Sanford, Maine. Project Manager Caitlin Teare was struck by the economic legacy embodied by these buildings, representing nearly 200 years of industrial history along the banks of the Mousam River. The closure of mills since World War II has hurt Sanford economically, like many small manufacturing towns/cities. This rehab will not only save examples of an important local building type but will give the community an economic shot in the arm.

Starting in the early eighteenth century, sawmills and grist mills were built to serve local customers. In the nineteenth century the economy broadened with the opening of textile mills whose products were shipped to distant markets. George and Louis Goodall and Henry Hodgson founded the Goodall Worsted Company in the 1890s to help diversify the local economy. 

Goodall Worsted produced alpaca worsted cloth for coat and dress linings and later a mohair-cotton blend that was popular for summer suits. The company grew rapidly. By 1900, it occupied twenty buildings, employed 850 individuals, and produced goods (wool fabric and worsted and mohair yarns) valued at $1.5 million annually. At its peak, the company had over 4,500 employees. Both the Jagger Mill and the Goodall Worsted Mill – Tower A were built during a company expansion c. 1920.

While the Maine textile industry slowed dramatically after World War II, the surviving buildings illustrate its storied history and importance to the community. Conversion to multi-family housing will create over 200 new dwelling units and ensure that the former mill buildings have a productive use as they continue to serve the community in a new way for generations to come.

Heritage Consulting Group’s new West Coast team made a strong debut at the 2026 California Preservation Conference in Riverside last week. The team connected with preservation colleagues and clients from across the state, including representatives from the City of Orange, while also participating as featured speakers during the conference. Between educational sessions, client meetings, and time spent at the Heritage booth, the event was a great opportunity to introduce the team’s transition to Heritage and strengthen relationships within California’s preservation community.

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