"Industry Spotlight"

Eain Chappell
Eain Chappell was recently r ecognized by Comcast Spotlight (in Atlanta) for surpassing his "2018 Revenue Goals"... Congratulations!!!
 
This is an honor that identifies emerging leaders who are making significant contributions to the company's overall objectives; and are viewed as future managerial candidates within the organization. He has been at Comcast Spotlight for the past 7 years and has worked in 3 different markets where he has outperformed his revenue goals, year after year.  

Eain graduated from the Media Sales Institute in 2011, which is a 10-day intensive "sales training" program for college graduates, career changers and military personnel who are interested in pursuing a career in media sales.

The experience and opportunity at the MSI at Florida A&M jump-started E ain's career and landed him an offer for a position as a National Sales Assistant at Katz Media Group, Millennium TV Sales. After a year of managing National TV campaigns across over 30 different markets; Eain joined Comcast Spotlight.
 
In 2012, Eain accepted a position as an Associate Account Executive at Comcast Spotlight in Jacksonville, FL. Within less than a year, Eain's determination and work ethic earned him a promotion to Account Executive, managing Spotlight's satellite office in Valdosta, GA. During his 2 years in the market, he improved his revenue performance year over year by 35%. From Valdosta he was promoted to the Atlanta market where he i s currently a Sr. Account Executive at Comcast Spotlight.
 
He graduated from Morehouse College with a degree in Business Administration with a concentration of Marketing; and in 2017 earned his Certificate in Digital Marketing.
 
Since 2017, Eain has served as the NABOB Foundation, Education Coordinator... Onward & Upward!!!

Media "Learning" Series


February  12, 2019 at 2:00PM (EST)  

Topic:

"How Should You Position "Engagement"...
In Your Sales Presentation "
 
Hosted by Ashley Smith
Formerly of Emmis Digital in New York


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"NABOB's 43rd Fall Conference"
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THE WASHINGTON MARRIOTT WARDMAN PARK
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October 2-3, 2019

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  Schedule your appointment with:
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The 4th Annual MSI at the AUC is...
 
June 3-13, 2019

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Recruitment Dates...June 11-12, 2019
 "Career Connections"
NABOB Members and MSI Sponsors are eligible to advertise "Ad Sales Department" openings, throughout the year.

Your listings must be received by the 7th of each month (3 company limit).  For postings of opportunities contact PSP at 301-595-1871 or Dana@pspconsulting.net
"Moments In Media"
RADIO

Featured story provided by The Radio Advertising Bureau



In an analysis of NumericOwl data (powered by AnalyticOwl), radio drove a 3% lift in restaurant search activity as well as a 3% average in new user lift. Based upon activity for this cross-section of restaurant category radio advertising over a 10-month period in 2018.

TELEVISION

Featured story provided by the Television Advertising Bureau




A loyal viewer (and alumnus) of WCBS-TV in New York, I admitted to find the station's promotional tagline - "Expect More" - unintentionally ambiguous, as in "Frankly, I expected more."

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CABLE


 
 
For TV the best number was the better-than-expected year end auto sales number, which showed 17.3 million vehicles were sold last year. Lanzano expects 16.9 million vehicles will be sold this year, and while that's fewer than in 2018 he says there are several things working in TV's favor.

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                  DIGITAL

Twitter's top 10 trending list during the period contained programming from 47 networks, totaling 87 programs, compared with three from YouTube and two from Netflix.

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PRINT

On January 8th, day eighteen of the government shutdown, President Donald Trump addressed the nation on the issue of a wall at the Mexican border...

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