Interesting fact: Stephen's first store was The Cargo Hold in Birmingham, Michigan. He had that store for 26 years. It was a pop-only store: Mom had her own business as a speaker and writer.
When the kids were little he would put theft detector tags on their shirts to catch them if they tried to run down Maple Road to Marty's cookies.

The kids do not seem to have been harmed by growing up in retail. One works in the store and the other is a rollerskating fire-spinning clown.