SERVING THE COMMON INTERESTS OF LODGING OWNER/OPERATORS SINCE 1946
June 23, 2021
Economic Recovery Task Force
Video-Conference Call
Friday, June 25, 2021 at 1pm

"The New Cal/OSHA Guidance, Re-opening & Employer Mandates"

Attend anonymously, with audio only
or audio and video

For access information, email info@clia.org
 California Tourism Update

The Return of Travel and Tourism and Accelerating Recovery
in the Golden State

Monday, June 28 | 2-3 p.m. PT.

Visit California President & CEO Caroline Beteta will share recovery marketing campaign plans — expected to expand through a one-time state stimulus — and opportunities for businesses and destinations to leverage the program.

U.S. Travel Association President & CEO Roger Dow will also give an update on national priorities to address recovery challenges, including international travel.

Without content parity on metasearch, you will keep losing direct bookings

The success of vaccination programs in some countries has seen hotels starting to welcome back visitors after one of the most challenging years in the industry’s history.

As demand begins to return, visibility will be the number one decisive factor in securing market share. Yet, most hotels – from those affiliated with major brands to small boutiques – are failing at the first step. By sharing inconsistent information about their property across their distribution channels, directories and other hotel listings sites, they are seriously damaging their chances of attracting guests.

Business Email Compromise

Cybercriminals continue to become more sophisticated, leveraging a wide range of tactics in order to attack their victims. One tactic that has increased in frequency, complexity and resulting losses over the past few years is the use of business email compromise (BEC) scams.

Put simply, a BEC scam entails a cybercriminal impersonating a seemingly legitimate source—such as a senior-level employee...

Save 20% on Required California City Posters with Mandatory Updates Effective July 1, 2021
Summer is here, and so are local minimum wage increases effective July 1, 2021, for 10 California localities. Updated minimum wage postings are required on that date at each workplace or jobsite.

Contact cmiddleton@clia.org for details on your CLIA membership discount.

Conquer Your Self-Doubt in Meetings

Self-doubt can afflict anyone, especially in meetings. Individuals may overreact to others’ reactions or compare themselves to what they see of others. As a result, they self-edit their contributions, robbing themselves and the team of ideas and hiding their true feelings which fester into further feelings of doubt and resentment.

But there are ways...

Five Tips to Capture Your Guests’ Preferences Pre-Arrival

Guests’ expectations around travel have never been higher. After more than a year of staying home to flatten the curve, travelers are finally ready to hit the road and make up for lost time. This week, Destination Analysts reported that 73.7% of Americans (up from 71.9%) are excited to travel in the near future.

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