DON’T assume one platform will do it all.
DO think creatively. You are not limited to one platform per event. The most thought out virtual event will incorporate multiple applications.
DON’T think of the testing phase as the last step before taking your event live.
DO test and re-test at every phase of the event building process. Make sure to view the front-facing side through the eyes of all audience types.
DON’T assume every platform offers the same level of support.
DO consult with a virtual event expert to help verify services and negotiate the proper level of support needed in order to make your event a virtual success.