December 2020
The Downtowner
Monthly Newsletter

Welcome to the Pompton Lakes Business Improvement District "The Downtowner" Newsletter. Here's the latest information on what's going on in Downtown Pompton Lakes, assembled, produced, and donated by the Pompton Lakes Business Improvement District.
Top Story
Infinity Beauty Bar Thankful for Support and Business Amid COVID-19 Pandemic
Right in the heart of downtown Pompton Lakes is a cozy and welcoming beauty and hair salon, Infinity Beauty Bar, which is located on the corner of Wanaque Avenue and Cannonball Road, since 2017. Infinity Beauty Bar Staff is thankful for their amazing and supportive customers, especially during the COVID-19 pandemic. Infinity Beauty Bar is a full service hair salon located in Pompton Lakes, NJ. Our team specializes in hair color, haircuts, and makeup. We believe in giving our clients healthy, beautiful hair.
Infinity Beauty Bar offers makeup services, haircuts, colors, and bridal services. Book your appointment online here. "Amazingly talented a staff that makes you feel comfortable. Great atmosphere. Never disappointed!", commented a satisfied customer from Pompton Lakes. Visit this great salon for your holiday services!
COVID-19: Small Business Administration Frauds and Scams
SBA does not initiate contact on either 7a or Disaster loans or grants. If you are proactively contacted by someone claiming to be from the SBA, suspect fraud.

If you are contacted by someone promising to get approval of an SBA loan, but requires any payment up front or offers a high interest bridge loan in the interim, suspect fraud.

SBA limits the fees a broker can charge a borrower to 3% for loans $50,000 or less and 2% for loans $50,000 to $1,000,000 with an additional ¼% on amounts over $1,000,000. Any attempt to charge more than these fees is inappropriate.

If you have a question about getting a SBA disaster loan, call 800-659-2955 or send an email to
If you have questions about other SBA lending products, call SBA’s Answer Desk at 800-827-5722 or send an email to


If you are in the process of applying for an SBA loan and receive email correspondence asking for PII, ensure that the referenced application number is consistent with the actual application number.

Look out for phishing attacks/scams utilizing the SBA logo. These may be attempts to obtain your personally identifiable information (PII),to obtain personal banking access, or to install ransomware/malware on your computer.
Any email communication from SBA will come from accounts ending with

The presence of an SBA logo on a webpage does not guaranty the information is accurate or endorsed by SBA. Please cross-reference any information you receive with information available at

Report Fraud:

Report any suspected fraud to OIG’s Hotline at 800-767-0385 or online at,
Restaurants Currently Open for Take Out and/or Delivery
The Pompton Lakes Business Improvement District has put together a current listing of Pompton Lakes Businesses open for take out and delivery.
Signs Have Been Installed in windows of Restaurants Open for Take and/or Delivery!
Highlights From Around Downtown
Home Field Advantage Anniversary Sale
Home Field Advantage has announced an Anniversary Sale on a variety of items. 20% to 50% off select items. Stop in to take advantage of these sales.
Hug a Mug Coffee and Tea
Fill up your thermos on Tuesday's to Friday's from 9:00 a.m. - 12:00 p.m. for $5 for up to 32 oz. Hug a Mug Coffee and Tea is located at 222 Wanaque Avenue. We bring specialty coffee to northern New Jersey. Hug a Mug is a family owned and operated coffee shop. We serve all coffee drink types, shakes, teas, and amazing foods and pastries.
Closed Shopper has all of your Holiday Gifts
The Closet Shopper 2 Colfax Avenue Pompton Lakes 

Open Wednesday, Thursday and Friday 11-5 and Saturday 11-3

Looking for Unique Gift items. Come visit and you’ll find a variety of women’s clothing and accessories, home decor, housewares and so much more. 
We are a full-service independent insurance and financial agency. We offer coverage for individuals, families, and small businesses. Our services include health insurance, Medicare, small business insurance, group health, life insurance, annuities, and retirement planning. Our philosophy is to offer our clients honest, trustworthy, and up-to-date information. We take our client's questions and lead them to real-life Solutions.
We are proud to be part of the community for over 10 years. We are located at 207 Wanaque Avenue. 973 831-2188. Check out our Facebook page too!

Now is the time to review your Medicare and health plans too! AEP is open from October 15th to December 7th, Health plans open on Nov 1st. We are available by phone, virtually, and limited in-person appointments.
Rhino Theatre Seeking Support from the Community
For over 20 years, Rhino Theatre has created magical moments and lifelong memories and has been a place that has impacted and changed lives.

Beginning Giving Tuesday (December 1), and throughout the entire holiday season, we are asking our loyal patrons, supporters of the arts, and philanthropists to support the future of Rhino Theatre so we can come through this extended intermission stronger than ever.
Rhino Theatre Audition Notice for Two Roles for Upcoming Production
Rhino Theatre is calling for auditions for two roles ages 25 + on December 2, 2020 from 6:30 p.m. - 8:30 p.m. in person behind Rhino Theatre Studio 237 at 237 Hamburg Turnpike, Pompton Lakes, N.J. 07442. Auditions are for the role in the production 'Debouche'. Read more about the roles here.
Zayna's Cuts for Kids Offering December Discounts and Specials on Products
We are so thankful for all of you! Visit Zayna's Cuts for Kids throughout December for weekly discounts and specials on all products! Hair color appointments available throughout the month of December-services include ombre, "just the ends," and highlights.
Open Wednesday-Friday 9-8, Saturday 8-5, Sunday 9-5. We can't wait to see you! 
Instagram of the Month!
The Winner of Instagram of the Month for December 2020 is Beef Trust Kitchen and Bar, located at 23 Wanaque Avenue, Pompton Lakes, N.J. 07442. Give them a follow here!
The Holidays are Coming to Pompton Lakes!
The Paper Store Vera Bradley Christmas Sale
Avoid the present pinch!  We've extended Black Friday in-store and Cyber Monday is in full swing. Shop NOW and get 20% OFF Vera Bradley* including sale and clearance! Find gifts for everyone on your list and save, while supplies last:
Toys for Tots Goes Virtual for 2020
Unfortunately, the ongoing COVID-19 pandemic has made it impossible to operate our regular train safely during the 2020 holiday season, and we’ve had to cancel it. We intend to bring the train back better than ever in 2021!

In the meantime, Santa Claus (who usually travels aboard our train) still wants to visit with all of the local kids. Since Santa is also working from home, he’s reached out to Operation Toy Train to help him talk to kids via Zoom! Proceeds from the visits with Santa will go directly to purchasing and donating toys to the Toys for Tots Foundation.

Visit the website here:
The BID is now on Instagram!
The Pompton Lakes Business Improvement District is now on Instagram! Follow us here.
Available Storefronts in Pompton Lakes
Storefront for Rent
Prime Office/Retail Space in the heart of Downtown Pompton Lakes. High visibility storefront or office space available. Call (973) 835-6040.
List of Businesses
Submit Content To Us!
"Restaurants currently unable to have sidewalk seating, parking spaces in front are made available by polite request to help our restaurants with a quick pick up. Thank you for your support"
Pompton Lakes Business Improvement District
274 Wanaque Avenue
Pompton Lakes, New Jersey 07442


To submit content to this Newsletter:
Email Michael Carelli at

~We Will See You Next Month~