September 16, 2021
National PTA Focus Groups
 Dear families,

National PTA and NortonLifeLock created The SmartTalk 6 years ago to: 
  • Guide families through a conversation about how family values should translate to online behavior. 
  • Allow children to actively participate in the rules that they agree to around device use, online safety, security and citizenship.  
  • Create a personalized digital family contract based on individual responses. 

National PTA wants to talk directly to families about how to make The SmartTalk 
  • More relevant
  • More accessible
  • Easier to use
  • Representative of ALL families.  

To accomplish this goal, National PTA is hosting a series of virtual focus groups to hear directly from specific populations about their families’ technology use, needs, concerns and challenges, and how to make The SmartTalk more inclusive, accessible and better.  

Below are the days and times for the focus groups:
  1. LGBTQIA+ families – Tues, Sept 21st 6:30pm ET
  2. Rural families – Tue, Sept 21 8pm ET
  3. Asian American families – Fri, Sept 24th at 11am ET
  4. African Americans- Fri, Sept 24th at 1pm ET

All focus group participants must meet the following criteria:
  • Adult caregivers of any gender
  • Caregivers of school aged children
  • Ability to meet via Zoom
  • Willing to be recorded
  • Willing to be on camera
  • Willing to preview The SmartTalk prior to meeting

If you are interested in attending, please send an email to that includes your full name, email address, and which focus group you would like to attend. You will then receive a follow up email from the focus group team with the Zoom registration link.  

  • Emails will only be used to send the Zoom link and honorarium after the focus group.
  • Focus group participants will receive a modest honorarium for attending, which they will receive upon full participation in the focus group

Thank you for considering this request!
Physical address: 
1730 University Blvd SE
Albuquerque, NM 87106

Mailing address:  PO Box 14706 Albuquerque, NM 87191

Office Number: 505-881-0712
Disclosure: This email contains sponsored content from third parties.
New Mexico PTA does not endorse any commercial entity, product or service.
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