In The Kn o w
The Weekly Newsletter of The Jefferson County Chamber of Commerce   



Friday, November 8, 2019
Honoring & Remembering Our Veterans
The Jefferson County Chamber of Commerce salutes all veterans. We thank you for the sacrifices you and your families have made to protect our country, its citizens, and the freedoms that we enjoy and too often take for granted.

"We remember those who were called upon to give all a person can give, and we remember those who were prepared to make that sacrifice if it were demanded of them in the line of duty, though it never was. Most of all, we remember the devotion and gallantry with which all of them ennobled their nation as they became champions of a noble cause."
-- President Ronald Reagan
This Week's Featured Video

Why Foreign Companies are Skeptical of
China's New Openness

The tenuous trade relationship between the United States and China is capturing the majority of business headlines these days, but the truth is the U.S. and its companies aren't the only ones questioning China's intentions and motives. Per the Wall Street Journal : "Beijing is giving Washington a concession in the trade talks: regulations that would level the playing field for foreign companies in China. But there are doubts about Beijing’s true commitment to opening its market." For a helpful explainer on this topic, click the "Play" button to your right.
Thank You to Our 2019 "Shift Your Shopping" Sponsors
Join the Chamber in welcoming some very important sponsors for its 2019 holiday "Shift Your Shopping" campaign: A&B Sunset Pharmacy , Hancock County Savings Bank , M & M True Value Hardware , Apollo Pro Cleaning & Restoration and Schuetz Funeral Home . "Shift Your Shopping" is a f ull slate of programs and events aimed at increasing local spending during the holidays in addition to bringing Chamber members together to support local events.

For a complete overview of programming, click here and for a convenient check list to help you stay on track, click here . And mark your calendar now for the 2019 Holiday Open House hosted by Apollo Pro Cleaning & Restoration in Wintersville on Wednesday, December 11th from 11 a.m until 3 p.m.
Modern Marketing 101:
5 Reasons Your 2020 Marketing Plan Should Include More than Social Media

As you look ahead to your marketing plan for 2020, it's important to remember how traditional ways of reaching an audience are still viable. Social media platforms are crowded and noisy, and social media users are numb to this noise and even more selective about the content with which they choose to engage. Having a personal website and connecting with customers over email should not be taken for granted. Business 2 Community expounds upon these ideas and provides much-needed perspective on social media marketing in 2020.

From last week: The holidays are upon us! Which means your business and services will stick out like a sore thumb if you don't embrace the spirit of the season, especially on social media. How can you do this? SocialMediaToday talked with 10 experts to discover ways in which you can spruce up your online presence in the last two months of the year.

If you missed or want to re-read any of our previous Modern Marketing 101 installments, click
here . We encourage you to print, save, share, and add these articles and resources to your business or organization's social media marketing manual.
Start Promoting Your Holiday Products & Events at the November
Coffee & Connections

Date: Wednesday, November 13th, 2019
Time:  8 a.m. to 9 a.m.
286 Luray Drive, Wintersville
Admission:  $15 per person.

RSVPs required: Please call Cassie at the Chamber for reservations at 740.282.6226 or click here to register online.

Come see firsthand why Coffee & Connections, the monthly networking event sponsored by the Jefferson County Chamber of Commerce, is so popular. After a delicious hot breakfast, each attendee gets the opportunity to give a brief "commercial" for their business or organization and distribute business cards, brochures, coupons, or other promotional items. "Member Orientation" will immediately follow at 9:15 a.m. New and old members welcome.
SAVE THE DATE!

Mark your calendars now for Small Business Saturday, November 30th, 2019. The Chamber will once again be hosting SBS "stations" and handing out coupons and treats to spread the word about buying locally this holiday season.

Make this the year that you pull out all the stops on your holiday marketing efforts and put your Chamber membership to work for you. We can help make it easy and fun. Watch your email for a complete holiday "toolkit" with printable signs, handy checklists, and information on how to best promote using Chamber programs and events. Want to take the first step? Click here for a printable "Save The Date For Small Business Saturday" sign for your door or window.

Contact Janet McLaughlin at janet@jeffersoncountychamber.com with questions or for assistance.

Member Morsels
Remember to visit individual member websites by clicking on the business name or logo.

Catholic Central Hosts Quarter Auction
Steubenville Catholic Central High School Band Boosters is excited to be hosting a quarter auction on Sunday, November 10th in the school cafeteria. Doors open at 1 p.m. and the auction begins at 2. Cost is $5 for the first paddle and $1 for each additional paddle. Vendors, lunch, a 50/50 raffle, Chinese auction and more will be part of this event. Contact Tina Thompson at 740.275.8699 for more information or check out the event facebook page here .
Toronto to Celebrate 100th Year of World War I Memorial

Article compliments of Ross Gallabrese, Executive Editor, The Herald Star

Every Veterans Day is important, but this year’s will carry extra meaning to residents of Toronto — it will mark the 100th anniversary of the dedication of the nation’s first World War I memorial.
Organizers have been working for many months now to make sure the event is properly commemorated. They’ve put together a day’s worth of activities for Saturday to recognize veterans for their service and mark the monument’s centennial.

Events will begin at 9:30 a.m. with a parade. A presentation will follow at 11 a.m. that will feature speakers and a flyover. American Legion Post 86 will host a dinner beginning at 6 p.m. that is free to veterans.
The monument, which sits at the corner of Third and Market streets and is included in the National Register of Historic Places, was dedicated on Nov. 11, 1919, one year after the end of World War I. Commissioned by the Toronto War Board, it is cast in bronze, weighs 5 tons and was sculpted by Guiesseppe Moretti, who completed his work in just six months.
News reports from the time indicate that between 12,000 and 15,000 people came to the Gem City that day to see the dedication, and 3,000 people participated in the parade.

It is a work that has stood the test of time, one that should be appreciated not just by residents of Toronto, but by all of those who live in the Tri-State Area and across the nation, a sentiment voiced by Thomas Hannan Jr., commander of Post 86.
“Toronto has always been a patriotic town, and we want people to come out and show their colors,” he said while discussing plans for Saturday’s events. “I want people to come from both sides of the river, not because it’s Toronto, but because it represents every soldier — not just in Ohio, but in the country.”

Those are important words as we remember those who served in World War I and the first monument dedicated in their honor on Saturday, and prepare to thank and recognize all of our veterans on Monday.
Salvation Army Angel Tree Kickoff

Throughout Jefferson County, the Salvation Army collects toys every year for children in need. This year, the Angel Tree kickoff will take place on Saturday, November 9th at Walmart in Steubenville from 8 a.m. until 6:30 p.m. Through the generosity of the local community, over 200 children will receive new toys this Christmas. Please take time to consider either individual or corporate purchasing of new toys for these precious little ones.

For more information, please contact Lt. Barri Vazquez-Muhs at the Salvation Army of Steubenville at 740.282.5121. Or visit their Facebook page here .

Steubenville Public Library to Host LinkedIn Learning Class

On Thursday, November 14th, the Main Library of the Public Library of Steubenville and Jefferson County , located at 407 S. 4th Street, will host a LinkedIn Learning/Lynda.com class at 11:30 a.m.

Businesses spend money to purchase this database to help train and educate their employees. The library offers it for free, but you must access it through the library's website and have a library card.

LinkedIn Learning (formerly known as Lynda.com) gives you access to literally thousands of online courses including Excel, Photoshop, and management for your professional needs and personal interests.

Registration is required by calling 740.282.9782. Light refreshments will be provided.
C hamber Committee Participation: All Welcome
Did you know the Chamber holds monthly meetings for its members on two very important topics for our community--oil & gas and workforce training & education?

These two new committees are looking for passionate, hardworking members. Meetings are free and are held in the conference room at the Chamber offices, 630 Market Street in Steubenville. If you are planning to attend, please park and enter in the rear of the building.

Oil & Gas Committee - Second Thursday of each month - 3 p.m. Next meeting: November 14th.

Workforce Training & Education Committee - Third Monday of each month - 1 p.m. Next meeting: November 18th.
Feature your business or organization's news or events in "Member Morsels" by completing a quick online form. Click below.
Around the State. Around the Country.
Up-to-Date Information from the Ohio and United States Chamber of Commerce
The Ohio Chamber Supports Economic Development Tools to Build Transformational Projects

The Ohio Chamber of Commerce submitted a letter of support to the Ohio House Economic and Workforce Development Committee for Senate Bill 39. SB 39 provides an economic development incentive to encourage insurance companies to provide capital for the construction or development of certain building projects known as “transformational mixed-use developments.”

These developments must cost more than $50 million and contain either a building with at least fifteen (15) floors or at least 350,000 square feet of usable space. This large project must also lead to more than one intended use – office, retail, hotel, recreation or residential.

The tax credit certificate is not awarded until the project is complete, and the credits are nonrefundable with a short five-year carry forward period. 

Read the article in it s entirety by clicking here .
How a Veteran-Turned-Entrepreneur is Helping Those Who Served — And How You Can, Too

Brynt Parmeter never wanted to “just” sell coffee, he also wanted to serve a higher cause. As a U.S. veteran, he wanted to help ensure he could use his business as a way to give back to current and former service members. Selling good coffee from around the world was just a means to that end.

“I loved coffee because, I think by law, as an Army soldier I had to drink coffee all the time,” Brynt Parmeter, cofounder and CEO of Call Sign Coffee Company, says. “It’s great coffee, but it’s also centered around that sense of community support, of the military. It’s more about a lifetime of service.”

At Call Sign Coffee, Brynt manages the front-office chores of building partnerships and externally-facing marketing while his wife, Lisa Parmeter, cofounder and COO, handles “day-to-day operations,” including roasting the coffee beans.

Read the article in its entirety by clicking  here .
  The Library Link
 Great Books About Business With Just A Click

Your link to success begins at the library. Each week in "In The Know," 
  you to a business book or magazine that will inspire, teach, inform, or elevate you, professionally and personally. This week:

Break Through the Noise:
The Nine Rules to Capture Global Attention
by Tim Staples and Josh Young

The odds of getting a video onto YouTube's front page are 1-in-2,000,0000, but Tim Staples, founder and CEO of Shareability, knows how to make the algorithms of YouTube, Google, Facebook, and Instagram work for you--and he has the results to prove it, with a thriving business that has gotten their videos onto YouTube's front page an amazing 25 times. Here he shows savvy marketers, entrepreneurs, and online celebrity wannabes how they, too, can develop clever videos that amass millions of views. Staples outlines a nine-step approach that anyone can use to launch their product or service without having to invest a fortune.

View this book by clicking here .
Today in History

- November 8, 1962 -

From History.com: On November 8th, 1962, the famous Ford Rotunda stands in Dearborn, Michigan, for the last time: the next day, it is destroyed in a massive fire. Some 1.5 million people visited the Rotunda each year, making it the fifth most popular tourist attraction in the U.S. (behind Niagara Falls, Smoky Mountain National Park, the Smithsonian, and the Lincoln Memorial).

Ford had commissioned the Rotunda for the 1933 Century of Progress exposition in Chicago and had moved it to Dearborn when the fair ended. It was 130 feet high and designed to look like a stack of gears surrounding a 92-foot-wide courtyard. (In 1952, an 18,000-pound dome was added over the courtyard; it was the first real-world application of inventor R. Buckminster Fuller’s lightweight geodesic dome.) Outside, the building’s steel frame was covered in 114,000 square feet of Indiana limestone; inside, the walls were covered in murals showing the River Rouge assembly line. On the Rotunda’s grounds were 19 “reproductions” of what Ford called the Roads of the World: the Appian Way, the Grand Trunk Road, the Oregon Trail and Detroit’s Woodward Avenue.

Many people who grew up near Detroit during the 1950s remember the Rotunda for its spectacular Christmas displays. Every year since 1953, it had had a 37-foot-tall tree, an elaborate Santa’s workshop and a life-size Nativity that the National Council of Churches called the “largest and finest” in the country. Each year’s installation had a different theme: the 1958 display boasted a 15,000-piece hand-carved miniature circus, for instance, and the 1962 show was scheduled to be a woodland tableau featuring 2,500 dolls.

While workmen were preparing the Rotunda for that display, someone overturned a firepot or heater on the building’s tar roof. Just after lunch, an employee spotted flames on the ceiling of the main floor. “Within a few minutes after the first alarm,” The New York Times reported, “the octagonal top of the building resembled a huge chimney, with smoke and fumes pouring out.” Workers evacuated, and the building burned to the ground in less than an hour. A group of schoolchildren visiting the Rotunda from South Bend watched in horror from a cafeteria across the street.

It would have cost at least $15 million to rebuild the Rotunda. The company opted not to spend the money, and razed the building’s remains instead. 
For more events that took place on
November 8th, please click here .
- 5% -

The percentage of retirees who say their primary source of retirement income is their personal savings from a 401(k) or IRA.

Source: The Motley Fool
Questions about Oil & Gas?

These non-profit organizations are here to help you stay up-to-date on the oil and gas industry
in Jefferson County:

Get The Information You Need - The Chamber Staff Is Here To Help
Janet McLaughlin
Investor Relations Coordinator

Janet will assist you with utilizing your membership benefits, answering questions about member programming or how to promote your business through the Chamber.
Tricia Maple-Damewood
President

Contact Tricia with suggestions, input or feedback on member programming, how to get involved on a committee or special project or with questions or information about anything related to the Chamber.
Cassie Balvin
Administrative & Accounting Assistant

Cassie will assist you with event registrations, updating your membership information, questions about your dues or event invoices and any other Chamber programming questions you may have.

Contact Us
The Jefferson County Chamber of Commerce
630 Market Street
Steubenville, OH 43952
Phone: 740.282.6226
Fax:  740.282.6285