Heard on the Web" Media Intelligence
Courtesy of BoSacks and The Precision Media Group 
America's Oldest e-newsletter est.1993


Whenever a separation is made between liberty and justice, neither, in my opinion, is safe.

Edmund Burke 

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Time magazine makes Church & State finally collapse!

http://coverthink.com/

 

 

Here's a great cover of Time, fresh out this week. I don't know if the bull really does have such a drunken smile, whether it's a model or all done in post. But either way it's bright, fast and funny.

 

I like the white ground too, it makes the red border pop, much like their infamous breastfeeding cover we all wrote about not so long ago.

 

 

 

Time's not exactly a newsstand powerhouse, but it still looks good in the rack.

 

 

 

But check this out, the BACK cover! Given how queasy Americans can be about issues of Church and State, I was surprised to see this, but I think it works really well.

 

It's a great ad, but there's no way any reader could mistake it for editorial, because it's the bleeding of the red border that makes aTime cover just that. Here, the white frame around the red makes clear that this is not the Real Thing.

 

 

 

But bleed is an effect only found in print. It's a powerful gesture, as it suggests the colour (or the image) goes on forever, that it's merely the limitation of the production process that has determined where the edge is. This is one of the reasons that reportage images work much better when bled.

 

But what happens in digital? There's no limit to the canvas there, so there's no physical indication to the edge of the picture. Which suggests that online, that S.H.I.E.L.D. ad is going to look an awful lot more authentic.

 

 

The ultimate fantasy magazines? Disney Princesses invade the covers of popular women's glossies - but they're not available to purchase

By SADIE WHITELOCKS

http://www.dailymail.co.uk/femail/article-2419948/The-ultimate-fantasy-magazines-Disney-Princesses-invade-covers-popular-womens-glossies--theyre-available-purchase.html

Disney fanatics have dreamt up their perfect women's magazines, and modern-day celebrities are nowhere to be seen.

Their fictional glossies, which were posted to the blog site Oh My Disney, feature princesses on the cover, in place of A-listers.

'Better Towers and Gardens' sees Rapunzel cast as its star, with comical cover lines reading: 'Summer hair: Finding the right brush', and 'Fresh & Healthy: Rapunzel's favourite squash and hazelnut recipes.'

 

Magic reads: Disney fanatics have dreamt up their perfect women's magazines, and modern-day celebrities are nowhere to be seen - instead characters such as Princess Aurora (left) and Rapunzel (right) star

Another publication called 'Scale', seemingly modeled on Nylon magazine, features Ariel on the front.

It promises fitness advice from King Triton, fashion tips from Prince Eric and a spread on 'how to dress up your fin' for fall.

 

Imagination gone wild: Aladdin's Jasmine showing readers 'how to dress like a local', in A Whole New World (left) while Tiana reveals how she 'built her palace' in Southern Life

Sleeping Beauty star, Princess Aurora takes to the front of 'Beauty', which follow a similar design to top-seller, Glamour magazine.

 

Dreams come true: Many Disney fans said they wished the magazines were real

'Better your beauty sleep', 'Dance like no one's watching', '21 things you didn't know about Prince Phillip,' are just some of the lines emblazoned across the cover.

 

Cinderella reveals how to 'fall in love and be home by midnight' in 'Simply Real', while Aladdin's Jasmine showing readers 'how to dress like a local', in A Whole New World.ote: 'I would buy all of them. I just luv [sic] this idea. Wish they would actually make these magazines.'

  

Other made-up titles include 'Southern Life', marketed by Princess and the Frog star, Tiana, and 'Horse & Bear', promoted by Brave's Princess Merida.

 

Many Disney fans have given the fictional magazines a thumbs up.

 

 

 

 

One woman wrote: 'I would buy all of them. I just luv [sic] this idea. Wish they would actually make these magazines.'

And another added: 'I like that Sleeping Beauty Cover! I want to know more about Prince Phillip! Lol.'

Some observers also noted that the magazines are out-of-date.

 

However, they are printed with year and month of each movie release date.

bo"The Industry that Vents Together Stays Together"  
Responses to all Articles and Bo-Rants are greatly encouraged and may be included in " BoSacks Readers Speak Out"  =======================================
All news items and the various opinions expressed in this newsletter are not necessarily the opinion of, nor in agreement with the opinions of BoSacks. They are just interesting thoughts and other opinions that BoSacks thinks you should know about.  
After all, as the Japanese proverb goes: 
"If you believe everything you read, perhaps you better not read." 

"Heard on the Web" Media Intelligence:  
Courtesy of  The Precision Media Group.   
Print, Publishing and Media Consultants 
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