This partner communication exists to provide timely information on Sonoma County’s tourism and hospitality industry, along with resources to help partners navigate through the COVID-19 crisis and beyond.
August 18, 2020
SCT’s Annual Meeting provides a great opportunity for us to share what the organization has achieved during the previous fiscal year. Needless to say, we’ve all dealt with enormous challenges during that time period. The theme of this year’s meeting is “We’re All in This Together.” More than ever partnerships will be the key to success. As we move into full recovery, we’ll need to support every component of our economy, our neighborhoods and our visitors. We will need to be patient, creative and nimble to get through the next 12-18 months (if nothing else occurs to impact recovery). We can do it, but we must commit to working together to make it happen. We look forward to connecting with you, albeit virtually, on Wednesday, Aug. 26 at 10:30 a.m. for our annual meeting. Registration instructions follow.
Claudia Vecchio
President and CEO
Sonoma County Tourism
SCT on Facebook Live today for Pinot Day

Today is Pinot Day, and to celebrate SCT is launching a special Facebook Live at 3 p.m. to revel in this treasured varietal. Our host will be Virginie Boone, contributing editor for Wine Enthusiast, who will be interviewing Zidanelia Arcidiacono, Pinot Noir Winemaker at Sonoma-Cutrer. Learn about Zidanelia’s unique winemaking past, which began in the famous wine region of Mendoza, Argentina, and discover why Pinot Noir is so important to Sonoma County.

Pour a glass, and visit our Facebook page here at 3 p.m. to join in on the fun. 
Reminder: SCT’s annual meeting 8/26

Registration is still open for Sonoma County Tourism's 2020 annual meeting, presented via Zoom on Aug 26 from 10:30 a.m. to noon. 

The theme for this year’s meeting is “We’re All In This Together.” The reason for working toward a high level of connectivity will be showcased during the meeting. 

Join us for insights from two tremendous speakers:

  • Amir Eylon, president of Longwoods International, will provide details on US and regional consumer sentiment and will share the all-new 2019 Sonoma County visitor profile.

  • Dr. Robert Eyler, Dean of the School of Extended and International Education at Sonoma State University and Professor of Economics at Sonoma State University, will present a “State of the State” overview and Sonoma County-specific 18-month forecast. 

We also will provide a review of the FY19-20 organizational activities and achievements as well as a look at how we see the next year unfolding and our plans for accomplishing our goals with a greatly reduced budget.

We hope you can join us for this insightful 90-minute meeting. Admission is free, but registration is required to attend. 
EDB Fall Economic Forecast

The Sonoma County Economic Development Board has announced the Fall Economic Forecast webinar will take place on Sept 16 from 8 - 9:30 a.m. The keynote speaker will be economist Dr. Chris Thornberg, founding partner of Beacon Economics.

Admission is $30. Registration opens at 12:05 pm tomorrow on the EDB Events page here
County Urgency Ordinance Signage

The Board of Supervisors recently approved a code enforcement ordinance that allows the issuing of citations for both residents and businesses for non-compliance with local and state health orders related to the coronavirus.

The County of Sonoma has released an ordinance poster you can print and post in your place of business stating the legal requirement for wearing face coverings and warning of fines for anyone caught out of compliance. The poster, available in both English and Spanish, can be accessed here
PSPS and Safety Planning Workshop

Sonoma County Hospitality Association, in partnership with PG&E and Sonoma County Office of Emergency Services, will be presenting a PSPS and Safety Planning Workshop for the Hospitality Industry on Aug 20, from 10 - 11:30 a.m.

This free on-line seminar will cover PSPS management updates from PG&E, and resources for businesses to prepare and manage guests during the dry season.

Learn more and register here

Sonoma County Tourism has a Coronavirus Partner Toolkit regularly updated here.

The Sonoma County Economic Development Board has compiled a comprehensive list of local, state, and government resources (including financing options) for businesses at their SoCo Launch website here.

Get tested and help Sonoma County eliminate the coronavirus. Broad COVID-19 viral testing is now available. Learn more here.

The County of Sonoma’s SoCo Emergency webpage offers COVID-19 resources, support, and information.