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What are you going to do about it? 

There’s no shortage of “influencers,” only positive, personal ones.  

Photo by Associated Press

I’ve seen numbers that indicate anywhere from 25% - 54% of America’s youth aspire to reach influencer status. “‘Influencer’ is now one of the most desired career paths for both children and adults. A Morning Consult poll found that 54 percent of Americans ages 13 to 38 would become an influencer if given the chance.” 

At the same time, young men are desperate for an example of manhood and will look anywhere to find it.

Who is Andrew Tate? | WORLD ( 

This guy, just arrested for “allegations of organized crime, rape and human trafficking,” has videos with over 11.6 billion views. That’s billion – with a B.  

What are we going to do about society’s craving to see “real” men? 


Influencers are willing to step into the gap. Are you willing to step outside your comfort zone to influence men, show them Jesus as the example, and teach that real, biblical manhood is never toxic? 

“It falls to good men to show our sons the better way—to teach the little men of today how to be the big men of tomorrow.”

Bethel McGrew 

Young Men Need Better Than Andrew Tate’s Masculinity | Vince Greenwald, The Gospel Coalition 

Don’t leave all the influencing to social media. It’s time to expose the counterfeit and use all facets of God-given masculinity for his glory. 

“Christian manhood is about men treasuring and imitating the perfect man, Jesus Christ.” 

“This is a moment for all Christians to call out a counterfeit, and for men in particular to live out the courageous, Christlike picture of manhood commended in the Bible.”


“The Bible encourages men to submit all they have—their strength, intellect, sexuality, and roles in the family—to the lordship of Jesus Christ.” 

Vince Greenwald

Misogynistic influencers are trending right now. Defusing their message is a complex task | CNN 

Even secular organizations are trying to find ways to starve toxicity and satisfy the appetite for influence by striving “to give men opportunities to think differently about what, exactly, being a man means.”  

This is what we do – using tools like BetterMan and Authentic Manhood – for one-on-one coaching, mentoring, and influencing! 

“They are thirsty for this information.” 

AJ Willingham

“For we do not have a high priest who is unable to sympathize with our weaknesses, but one who in every respect has been tempted as we are, yet without sin. Let us then with confidence draw near to the throne of grace, that we may receive mercy and find grace to help in time of need.” 

Hebrews 4:15-16

This email features resources and links to Manhood in the Media.

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