TRAFFIC SAFETY ROUNDUP                           
   A compilation of traffic safety e-news, resources, tools and links
   brought to you by Louisiana Center for Transportation Safety at LTRC

August 5, 2016 // Volume 2, Issue 6
Our new web address is
Be A

Be A "Roll" Model

bike safety campaign continues...


Join us on August 9 for Tweet Up Day!




Dear Safety Partner,

The Louisiana Center for Transportation Safety (LCTS), also known as the Safety Center, shares this compilation of valuable information and e-news that you might find useful in enhancing your traffic safety initiatives that help save lives.

Hot Off the Press
Shown in photo is Major Saizan sharing input on how law enforcement plays a vital role in creating a traffic safety culture at the state and local levels.
Louisiana presents SHSP success at MN-FL-LA Peer Exchange in Virginia

Louisiana, along with Minnesota and Florida, was invited to be a peer presenter at the Strategic Highway Safety Plan (SHSP) Peer Exchange recently held in Richmond, Virginia. The Louisiana peers included DOTD's Highway Safety Manager April Renard, Louisiana Center for Transportation Safety's Program Manager Rudynah Capone, and Louisiana State Police's Major Carl Saizan, who all presented the state's traffic safety work and success in contribution to driving down roadway fatalities. Read more.

Campaign Spotlight: Louisiana
August 1 to 19
August is Back To School Safety Month, and as families prepare for the approaching school year, the Louisiana highway safety officials are reminding residents to ride their bike safely. This effort is highlighted in a three-week bike safety campaign called Be A "Roll" Model which runs from August 1 to 19. This campaign aims to educate drivers and cyclists on how to stay safe on the road.

"To be a 'roll' model is simple. When you ride your bicycle, wear a helmet. Use hand signals, go with the traffic law, and be seen at all times. If you can do all these, then you are being a 'roll' model yourself," said Louisiana Department of Transportation and Development (DOTD) Secretary Shawn D. Wilson, Ph.D., whose voice appears in the 30-second PSA airing this month via local radio and television stations across the state.

Share tips to riding your bicycle safely on your Facebook or Twitter pages. Use hashtags #RollModel #DZD #BikeSafetyLA  Click here.

Campaign Spotlight: Across the Nation


Louisiana State Police, Sheriff's Offices and Police Department agencies are joining forces in conducting 24 by 7 enforcement to put an end to drunk driving, showing zero tolerance in an effort to help Louisiana reach Destination Zero Deaths. 
August 19 thru Labor Day Monday September 5
From August 19 to September 5, the National Highway Traffic Safety Administration will join with law enforcement nationwide to mobilize a high-visibility enforcement campaign Labor Day Drive Sober or Get Pulled Over. Campaign coincides with the 2016 Labor Day holiday weekend (6 p.m. September 2 - 5:59 a.m. September 5), which is one of the deadliest times of the year in terms of drunk-driving fatalities.
With NHTSA's support, states are stepping up in their enforcement efforts. Louisiana, for one, has been an active participant of this campaign. Tweet Up on September 1. Use hashtags #LALaborDay #DriveSober #DZD

Drive Sober TV PSA

Drive Sober TV PSA

To Louisiana state and local law enforcement partners, please feel free to use our #LALaborDay #DriveSober #DZD Toolkit.


Ongoing and upcoming Campaigns

August 1-19 Be A "Roll" Model
September 18-24 Child Passenger Safety Week

Local News

Baton Rouge to launch 'No Refusal' week on August 12-19
To combat the often deadly problem of impaired driving, the Louisiana State Police (LSP) joins forces with East Baton Rouge Sheriff's Office and Baton Rouge Police Department to conduct a weeklong "No Refusal" impaired driving enforcement on August 12-19, 2016. Contact BR safety coalition for more info.
NOLA City council approves transportation safety initiative
The New Orleans City Council voted unanimously last month to adopt an ordinance creating the Orleans Parish Schools Safe Routes to School Initiative. Read more .
Local safety issues crop up after release of Pokémon Go app
Pokémon Go has captured the attention of video-game players so fast that warnings have been issued by Livingston Parish authorities to "look up from your phone and both ways before crossing the street". Read more.
Baton Rouge crash (Source: The Advocate)
New report ranks Baton Rouge 2nd most dangerous US city for drivers
In a study that surfaced recently, Baton Rouge is now ranked as the 2nd most dangerous city in the nation for drivers. Read more.

LA governor creates infrastructure task force to help boost funding
Governor John Bel Edwards and Louisiana Department of Transportation and Development (DOTD) Secretary Shawn Wilson announced the formation of the Governor's Task Force on Transportation Infrastructure Investment. Read more.
Woman's Hospital provides free backseat reminder tags to families
In an effort to prevent hot car-related injuries and deaths, Woman's Hospital is offering free reminder tags to families to remind them of checking their child in the backseat. Read more.


Be A "Roll" Model Tweet Up, August 9
Join us  in engaging local communities to talk about bike safety tips and facts via social media and use hashtags #RollModel #BikeSafetyLA #DZD View the 30-second PSA here.

Webinar on "Examination of Driver Behavior in Response to Bicyclist Behaviors, August 9 at 2:00-3:00 pm
The National Center for Rural Road Safety will host this free webinar.  Read more.

TRB Annual Meeting Call for Papers, Due August 1 
The Transportation Research Board (TRB) standing committees have issued calls for papers for the 96th TRB Annual Meeting. Deadline is August 1, 2016  Read more.

Lifesavers Conference 2017 Call for Speaker Proposals, Due August 31
The Lifesavers Conference Planning Committee is now accepting speaker proposals for the 2017 Conference which will be held on March 26-28 in Charlotte, NC. Deadline is August 31, 2016. Read more.
Drive Sober or Get Pulled Over Tweet Up, September 1
Join us  in spreading the word that  drinking and driving is never an option. Use hashtags #LALaborDay #DriveSober #DZD. Learn how you can contribute to help Louisiana's goal of Destination Zero Deaths.

GHSA Annual Meeting, August 27-31 in Seattle, Washington 
"Crossroads" The Intersection of Technology and Driver Behavior is the theme for this year's GHSA Annual Meeting on August 27-31, 2016 in Seattle, Washington Read more

Check the Destination Zero Deaths Calendar to view the schedule of statewide and regional meetings and other opportunities.
Make a difference! Be a Traffic Safety Champion yourself. To learn how, contact the Regional Safety Coalition Coordinator in your area. Visit

Innovation of the Month:
Dynamic Message Signs

This month's innovation is courtesy from our friends from the Vision Zero Network, SES and the USDOT. While traditional purpose of Dynamic Message Signs (DMS) is to showcase route changes, speed reductions, lane closures and the link, many agencies are looking to implement messages designed to change behavior and reduce traffic-related casualties. The USDOT Federal Highway Administration conducted a survey on the Effectiveness of Safety and Public Service Announcement Messages on Dynamic Message Signs which sought to provide greater understanding of the influences these messages have on roadway users.



NHTSA Calendar of Traffic Safety Events and Campaigns


NHTSA Traffic Safety Marketing Tools


NHTSA--Driving Safely is Living Safely 


Louisiana Destination Zero Deaths


LA SHSP Data Reports


Louisiana Highway Safety Commission


Louisiana State Police (LSP) Troops 


Louisiana Highway Safety Section


SHSP Community of Practice


Toward Zero Deaths National Strategy


Highway Safety 'Countermeasures That Work' Guide



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