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June 15, 2017
Dear NAMIC Supporter:  
NAMIC is hosting its first Facebook Live event and we want you there! On Wednesday, June 21st at 2pm ET, multicultural marketing experts will take to the screen and discuss how to win a Excellence in Multicultural Marketing Award (EMMA)! 

Follow @NAMICNational on Facebook to hear the best kept secrets about effective marketing strategies and tactics.

Think your campaign has got what it takes to win? Submit your entry today at

Remember, if you're a non-member and attend a local NAMIC event, join on the spot and receive 10% off your NAMIC membership! Inquire at the event.
Read! Watch! Share! Post! Like! Tweet! Retweet! Attend!
Susan Waldman 
Senior Manager, Membership and Publications
In This Issue


A new CEO-led alliance launched, the largest-ever commitment to advance diversity and inclusion in the workplace. Some 175 companies have signed on, including Fortune 500 stalwarts Cisco, Dow Chemical, HP, The Home Depot, Merck, Morgan Stanley, Staples, Target, and Walmart. (Walmart is number one on the Fortune 500 this year.)

The Root
We gathered in Miami's sweltering heat to fellowship, but we were also given the gift of an "Art of Daring" conversation with two black visionaries, director Spike Lee and graphic designer Kenny Gravillis, in a candid discussion about blackness represented behind the camera.

Diverse people are sorely underrepresented in the business world - particularly in startups. Imagine all the ideas that we're missing out on because of this massive lack of diversity. 

Fourteen companies were named 2017 Best Asian Pacific American Employer Awardees at Asia Society's Diversity Leadership Forum. Now in their eighth year, the awards honor employers at the forefront of promoting and developing Asian Pacific American (APA) talent.


Time Warner
The network will be live broadcast on Facebook and feature English-language content, focusing on creating socially-native formats for football fans across the US. 

PR Web
VidaPrimo, the premier Latin Music video network, will distribute its vast library of music-related video content onto branded channels on both Roku and Amazon Fire, two of the world's largest digital streaming platforms. 

HispanicAd in association with Adam R Jacobson are proud to announce the availability of the 2017 Hispanic Market Overview.  

Market Watch
Nearly half of avid U.S. online shoppers bought items from international retailers, demonstrating the need for retailers to offer more personalized services as a way to compete against lower prices, according to the sixth annual UPS Pulse of the Online ShopperTM study.

Directed by soon-to-be Vogue U.K. editor-in-chief Edward Enninful, the campaign is called "Bridging the Gap," and features a diverse cast that includes Wiz Khalifa, actors Priyanka Chopra and Yara Shahidi, and models Adwoa Aboah and Christie Brinkley, among others. 


NAMIC applauds its supporters for joining the  CEO Action for Diversity and Inclusion: CBS Corporation and Viacom Inc.
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