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I still remember it vividly.
It was supposed to be an exciting new chapter, an opportunity I had worked hard to earn.
But that first day on the job felt more like a scene from a bad sitcom.
The wrong job description was handed to me.
My hiring manager didn’t show up until Day 3.
No one even knew I was starting.
And the woman whose role I was replacing? Still sitting in her office, unaware of what was happening.
Getting a laptop and login credentials wasn’t even on my radar at that point. I was too busy wondering if I had just made the biggest mistake of my life.
The irony is, it turned out to be one of the most rewarding jobs I’ve ever had. The team was incredible. The work was meaningful. But the damage from that rocky start lingered far longer than it should have.
What I learned from that experience is something I’ve never forgotten: you don’t get a second chance at a first experience.
And in any organization, your first customer is your employee.
The Red Carpet Rule: In and Out
If we want employees to create standout moments for customers, we have to show them what that looks and feels like from the start. The employee experience should feel like a red carpet journey from the moment they accept the offer to their last day on the team.
Too often, we roll out the red carpet on the way in, then pull it back up by week two. Or we wait until someone’s exit interview to ask how they felt. That’s not enough.
If you want loyalty, pride, and energy that carries into every customer interaction, you have to go the extra mile. Every step of the way.
Here are five ways to do it right.
Five Ways to Go the Extra Mile for Employees (and Watch CX Soar)
1. Create a welcome that feels planned, not patched together
A strong first impression doesn’t have to be expensive. It just has to feel intentional.
That might mean having a laptop ready, a team welcome message, and a clear schedule. The goal is to say, "We’ve been waiting for you," not "Who are you again?"
2. Focus on human connection, not just handbooks
People remember people, not policies.
Make time for warm, genuine introductions that go beyond names and titles. Help new employees understand the rhythm of the team and who they can turn to for what. This is what builds confidence and comfort.
3. Connect every task to a purpose
A list of responsibilities is helpful, but it doesn’t inspire.
Show employees how their work makes a difference. Let them see how they contribute to the bigger picture. When people understand why their work matters, they show up with a different kind of energy.
4. Assign a “first friend” and keep support personal
No one should have to navigate a new job alone.
Give them a go-to person for the small stuff and the unspoken questions. But also build a culture where ongoing support and connection are the norm, not the exception.
5. Make the red carpet a constant, not a one-time event
The way someone leaves matters just as much as how they arrive.
Whether it's a promotion, a role change, or a departure, end things with the same respect and thoughtfulness you began with. People remember how you made them feel, especially at the bookends.
Final Thought
If your goal is exceptional customer experience, start where it begins. Behind the scenes.
Employees who feel welcomed, valued, and supported pass that energy forward.
They treat customers the way they’ve been treated.
So go the extra mile. Create a culture where the red carpet is always out.
From first day to last, make every step feel like it matters.
Have similar stories or suggestions to share? Need tips on how to get there? write to me and let's brainstorm together.
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