October 2019 E-Newsletter
www.GMScentral.com
October is National Fire Prevention Month
At GMS, we strive to provide information worthy to share with your customers. This issue we mark National Fire Prevention Month with valuable tips to prevent residential and commercial fires. Sponsored by the National Fire Protection Association (NFPA), the national observance began in response to several fires which broke out within days of each other, including The Great Chicago Fire of October 8, 1871, which killed more than 250 people and left 100,000 people homeless. On that same day, several fires started along Lake Michigan’s coast in which an estimated 2,400 people had lost their lives.
It’s Time to Stop Crime!
National Crime Prevention Month is an annual designation observed in October. During this time, the National Crime Prevention Council asks you to join in the commitment to “Take a Bite Out Of Crime.” Law enforcement budgets are shrinking across the country, so there’s a major role each of us can play to help keep our homes, schools, and communities safe. National Crime Prevention Month is all-encompassing. From stopping identity theft, to firearm safety, to gang prevention… there’s a lot of ground to cover when it comes to preventing illegal activity.
OPTEX Bridge Visual Verification
T he OPTEX Bridge Visual Verification Solution simply works with your existing security hardware and software solutions, making The OPTEX Bridge Visual Verification Solution the easiest and most cost affordable way to provide video monitoring that every customer will love. When the Bridge is installed GMS Central Station Operators have instant access to on-site cameras during an alarm.
 
OPTEX , the global leader in outdoor detection innovation, has partnered with CHeKT to offer the security industry’s first affordable, scaleable interior and exterior visual monitoring solution. As an installer, designing systems with outdoor detection allows you to provide proactive, rather than reactive, security systems. Outdoor detection with visual verification allows GMS Central Station Operators to dispatch police when needed and provide your customer with a priority response. Installing systems with this type of detection and service provides a much higher level of service that will differentiate you from your competition. 
 
Contact OPTEX today and find out how easy and affordable it is to design exterior security systems with Visual Verification that will help you grow your business and more importantly, your RMR.
GMS Tip of the Month
Using a Script to Crush Sales Calls
Sales scripts are powerful. Used wrongly, they can completely derail your efforts, but used well, they are your roadmap to success. Here are some important tips for sales scripts. 

1) Outline what you’d like to say, hitting all the important points from introduction to conversion.

2) Think of a sales script as a way to navigate a conversation, rather than something to memorize and repeat. 

3) Choose a good time to call or visit, which studies have to be 3-5 pm on Tuesdays and Thursdays for calls.

4) On the call remember these important points:

  • Don’t be sketchy about who you are or why you’re calling. Mystery buys time but can bite you later.

  • Don’t talk at your prospect. Use questions to connect early on.

  • Don’t give up if you don’t reach them the first time. Persistence pays. 

  • Don’t just use the phone; Followup with email to increase your success. 

  • Do demonstrate how well you know their pains.
Referral Program
Current and Active Dealer Partners will receive up to $1,000.00 in the form of a credit towards your monitoring invoicing for referring a new dealer to GMS for Monitoring Service Solutions that is not currently a GMS dealer.