Unique Perspectives
January, 2018




The first edition of this newsletter attempted an un-spam-like entry into your e-mail box way back in December of 2011. With this issue we enter our seventh year and although we haven't received a Pulitzer Prize, we haven't been raided by ATF agents either. So we figure it all balances out. That aside, we wish you health, happiness, and much success in 2018. Hopefully, we can help a little along the way.

SPECIALS - Great In stock values
Elegance - 1322
Envoy - 2102
Greensboro - 4199
We have a large inventory of first-quality special buys offered at significant savings to you. Here are a few examples. To see them all click here.
Upscale Wool at Down to Earth Prices

That's right...100% pure new wool carpets for every customer every day!!!  Wool,  the world's pre-eminent, high-fashion carpet fiber for over five thousand years (give or take a mill ennium or two) is, in actual fact, also readily available at surprisingly affordable prices. We've got several such products (five are pictured here). Random loops, ribs, and stripes combine to make a very nice collection designed to separate you from the knuckle-dragging mouth-breathers with whom you compete. These products are all stocked in-depth right he re at our Southern California facility and are all readily available. Click on each name for details and colors.



Please Press One For...

Those are four words you'll never hear when calling Unique. You won't be told our menu has recently changed or that your call may be monitored or any other stupid recorded stuff. We pride ourselves on our award winning customer service capabilities provided in real time by actual living people. So if you haven't had the opportunity to talk to a real person in your recent business dealings, give us a call. The person answering the phone is the person who'll take your order or provide the assistance you need. Call us during regular business hours and you'll never hear a recorded message and you'll not be sent to voice mail unless you want to. We promise!

Product Review
Softer Than Sisal
For twenty-five years, Softer Than Sisal has been our top seller in both dollars and yards. How, you may ask, would such a viable product actually sell when burdened with such a goofball name? Well, I can tell you this; I have no idea. I wasn't here then. But there is no doubt it's a unique name. Since most of us have had the opportunity to feel sisal it's safe to say that pretty much everything is softer than sisal; like wood. Tile even. In spite of that, Softer Than Sisal sells day in and day out. It appeals in its subtlety. It's constructed using a unique six-ply yarn that is a blend of premium European, English, and New Zealand wool which offers not only exceptional aesthetics but unsurpassed performance as well. It is virtually problem-free. Softer Than Sisal is available in a timeless palette of twelve understated natural color-ways (which is a huge color-line by Unique Standards) that just seem to work well in any design scheme. As good as it looks in samples, it looks better on the floor.  If you haven't had the opportunity to sell it lately, give it a go. You will end up with some very happy customers. After all, what's in a name? That which we call Softer Than Sisal by any other name would feel as soft*
 
*a pitifully awful piece of plagiarism overlooked by the editor. Our apologies.