Non Profit Resource Center Newsletter 

February 2015   

 Public Library of New London  

    63 Huntington Street

New London, CT 06320  


Click here for all library events:  




Upcoming Programs



Introduction to Grant Seeking for Individuals    

Foundation Center logo  


Monday, February 23, 2015 (postponed from February 9) 

12:30 pm - 1:30 pm


Location: Community Room 


Did you know that the library has access to information on 100,000 grantmakers and 2.3 million grants?  Grant funds for individual endeavors such as education, research and business pursuits are not that easy to find.  Attend this class to learn about the Foundation Grants to Individuals database, and other helpful resources.  A working knowledge of the Internet and Windows are needed for this hands-on session.  Space is limited to 10 people and preregistration is required.


Register online here or call 860-447-1411 x 3 or email 







Ethics, Transparency and Accountability for Nonprofits 


Tuesday, February 17, 2015

10:00 am - 12:00 pm  

Location: Community Room 


Coffee and registration 9:30 am - 10:00 am 

Program 10:00 am-12:00 pm 


Scandals in the nonprofit sector make people worry that charitable donations will not be put to good use, and tarnish the image of the entire nonprofit community.   More than ever, nonprofits must operate with integrity and must instill confidence in clients, funders, volunteers, watchdog groups and others.  The issue of public trust in nonprofit organizations is crucial for our survival and sustainability.  This seminar will discuss best practices in the areas of transparency, accountability and ethics, and how we can best operate our nonprofits in a trustworthy way. 


Topics will include:

Applicable state and federal rules that promote accountability, including disclosure and reporting obligations

Organizational policies, such as conflict of interests and whistleblower policies, that foster accountability

The role of the board

Other recommended practices to foster an environment of integrity

Nonprofit oversight and watch-dog agencies



Priya Morganstern, Esq., Director, Hartford Program, Pro Bono Partnership


To register, click here or call 860-447-1411 x 3 or email   








Branding Facts of Life: The Logo Just Doesn't Matter


 Monday, March 23, 2015


9:00 am - 12:00 pm

Location: Community Room


"Brand is the difference between a cup of coffee and a cup of Starbucks"

You (and your nonprofit) have a different "brand" for everyone you work with: clients, donors, community leaders, funders, etc. Even your staff and board members have assigned a "brand" to the organization, and they aren't necessarily the same.

We'll ask (and answer) three questions at this workshop:

  1. What is a brand, after all?
  2. What do you think is your organization's brand for your key constituencies, and is that the one you want them to see?
  3. How do you get to the brand you want? 

We'll discuss the elements of branding, how your audiences differ in their perceptions (and why that matters), the more authentic but less discussed techniques of branding, and some of the formal aspects of branding. 


Please sign up early to receive short thought provoking articles on branding that will be discussed at the workshop.  


Presenter: Rick Schwartz (  has worked closely with  charitable people, foundations and nonprofits for 40 years.    


To register, please click here or call 860-447-1411 x 3 or email