Dear Accommodation Community,
Among our industry, there was never any doubt that our sector was among the hardest hit in Canada as a result of the COVID19 pandemic. Over the past 6 months, the tourism and hospitality industry across Canada sought to bring attention to this harsh reality, advocating where it mattered most in an effort to create real change. Earlier this week, we finally saw these efforts recognized in the Speech from the Throne.
I want to acknowledge each and every one of you for the contributions you made in order to affect this result. The contribution of BC hoteliers and accommodators was great and incredibly impactful. Many of you actively advocated for this acknowledgement, writing letters to government, speaking with local MPs, and ultimately, sharing your story. It is a result of this collective voice that our industry saw the recognition it so desperately requires and deserves. Without the voices of our BC accommodation industry, the result could have been very different. I thank you again for all that you have done. We are not finished yet – we need the relief measures in addition to the CEWS extension to be allocated to our industry before others, and believe me, there will be a line up. Please see the below letter writing campaign request below. Minister Joly needs to hear from you directly.
Over the coming weeks, we will continue to update you on the details surrounding the federal programs, including additional business loans and the CEWS extension. Similarly, on a provincial level, we will be in touch with details surrounding business loan application and how to apply once they are announced.
Stay safe and enjoy your weekend,
President and CEO
British Columbia Hotel Association