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Economic Indicators: Summer-camp prices are soaring (up 10 to 15% from last year) because of post-COVID demand and the rising cost of everything. A bellwether for what we can expect for the events business.

 
 
 
 
 
 
May 18 | 4pm | Zoom
 
Creating Great Sponsorships
 
Today at 4pm EDT: Last chance to register for our Sponsorship Town Hall.
 
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June Events
 
 
June 8 / 4pm EDT / Zoom
 
Learn How to Better Use Data from Your Digital Event.
 
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June 16 / 3pm EDT / Zoom
 
Summer Fun: Come Play in the Award Winning Metaverse of NewSky XR.
 
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Avatars as a Service
 

As the labor shortage continues to plague the workplace, we’ll be looking at humans working alongside robots, avatars, and AI to pick up the slack. Two Israeli companies are deep into using AI to automate communications at scale.


Hour One creates synthetic humans based on real faces. It lets you record yourself speaking (or type your narrative) and then combines your words with one of its many rented faces (yes, you can rent them your face and receive small micropayments when your facial image is used). It turns your words into an AI-generated human-looking avatar that can handle multiple languages and scenarios. Great for training, reception, sales and also for event information kiosks. To create a character, Hour One uses a high-resolution 4K camera to film a person talking and making different facial expressions in front of a green screen.

 
 
 

Hour One creates a synthetic person with a face of your choosing. It offers micropayments to those who rent their face. Image credit: Hour One

 
 

Another Israeli company, Deepdub, is using AI to create localized content from a single piece of recorded content. Think of it as AI powered dubbing to multiple languages. Deepdub takes two to three minutes of the original actors’ voice data and uses that to generate a model that translates the characteristics of the original voice into the target languages. Can’t wait to hear Judy Garland's true voice saying “Toto, I've a feeling we're not in Kansas anymore” in Japanese. And imagine the 6’oclock news automatically translated into the language of your choice. 

 
 
Platform Updates
 

Virtual events platforms continue to develop new capabilities. Here are three updates: 

  • Shindig launched Watercoolr, a virtual lounge where remote teams (of 2 -12 people) can casually congregate to take a break, catch up, or gather for team announcements. Every team gets a Watercoolr URL and Watercoolr is integrated with Teams, Zoom, and Google. 
  • Everytale debuted its new online event platform, which offers end-to-end services for virtual event planning, promotion, broadcasting, and monetization, along with 24/7 customer support, plus marketing and entertainment add-ons. One special new feature creates animated backgrounds.
  • 6Connex teamed up with the Los Angeles Rams football team to create a year-round virtual gathering space. It’s called the Virtual Rams House, and provides a place for fans, corporate partners, and other stakeholders to engage with the team via custom content, community chats, message boards, and more. One fun feature? Season ticket holders can connect with other fans in their specific seating section, building a year-round community. 
 
 
Image credit: 6Connex
 
 
What Happens in Vegas Can be Seen From Outerspace
 

The Las Vegas skyline has a new addition, the MSG Sphere, which is the largest spherical structure on earth, large enough to be seen from outer-space. This huge, immersive space is a joint project between Tao, Venetian Resorts and Madison Square Garden.


A panel session at the recent NAB show discussed some of the sphere’s unique features. There’s a record setting 160,000-square-foot wraparound LED display inside the sphere, while the exterior will be coated with a record 580,000-square-foot exterior LED display Through a partnership with the Berlin-based audio company Holoplot, the Sphere will also house a custom spatial audio system, and additional plans include 4D capabilities from wind to scents, as well as connectivity for all guests. Look for the MSG Sphere to be the next “it” venue for conferences, events and immersive experiences. The venue is scheduled to open in 2023 and other locations are being announced. See the trailer.

 
 
Image credit: MSG Sphere
 
 
Scuttlebutt
 
 
 

The JPEG of 3D
JPEGs played a central role in transforming the web from a text-based world to a world of images. The emerging file format for 3D graphics language transmission (glTF) is looking to provide the same contantainer-like structure for 3D objects, especially those used in the metaverse and digital twins. The gITF format, spearheaded by the Khronos Group, is royalty free and is being widely adopted by companies from Adobe to Microsoft. Geek alert: Venturebeat’s interview with Khronos’s Neil Trevett.

 
 

Where Does All that Data Go?
For a mind-blowing infographic about how much data we create, how it gets used, and how it is stored, study this graphic from Cloudtweaks.com. For instance, some experts have calculated that 90% of the data in the world today has been generated in the last two years. And today, best estimates suggest that at least 2.5 quintillion bytes of data are produced every day (that’s 2.5 followed by a staggering 18 zeros!). As the infographic points out, that’s everything from data collected by the Curiosity Rover on Mars, to your Facebook photos from your latest vacation.


Much of that data is visual, especially video. I thought about this in the context of events, as I suspect that much of the long-form video captured at event sessions and product launches does not get watched very much. We have become a world where highlight reels and snippets allow us to cut to the chase and let us know whether we want to dig deeper. So, I was impressed with Sports Video Group’s collection of curated moments from the NAB show and expect we’ll be seeing more and more curated collections of short form post-panel wrap-ups at events.

 
 

Dishing on Virtual Reality and Social Media
Jaron Lanier, a pioneer in virtual reality, went on to write several critically acclaimed (and highly critical) books about media and our future including Ten Arguments for Deleting Your Social Media Accounts Right Now and Who Owns the Future?. Both tackle the darker, thornier side of the future of information. Lanier spoke with Jennifer Egan, author of The Candy House, a novel that explores what might happen if we were capable of downloading our memories into a publicly shared collective. The conversation between the two is a great listen for anyone who wants a cautiously optimistic look at the future of AI, social media and virtual reality. Produced by City Arts and Lectures.

 
 
 
 
 
 
Virtual Events Group is hitting the speaking circuit. Our community is touching people! Join us at these upcoming events.
 
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Robin Raskin  | Founder
917.215.3160 | robin@virtualeventsgroup.org

 

Julie Sylvester | Sales & Marketing

917.868.7160 | Julie@virtualeventsgroup.org