Visit Fort Wayne staff has attended several conferences within the past month to further our education and explore opportunities within the tourism industry.
Jessa Campbell, Media Relations Manager, traveled to Washington to attend the Public Relations Society of America (PRSA) Travel and Tourism Conference at the end of May. The conference provided learning sessions on the latest media trends, opportunities to connect with top-tier journalists, and roundtable discussions with similar DMO representatives.
Erin Okeson, Digital Content Manager, attended the virtual eTourism Summit in early June. The 3-day conference featured educational sessions, led by industry experts and peers, on digital marketing and advertising strategies, data platforms, digital content, social media management, and more — all tailored specifically to digital marketers in the tourism industry.
Jazmin Zavala, Sports Sales Manager, traveled to Florida this past week to attend the EsportsTravel Summit with the goal of learning more about the needs of the industry and requirements for hosting eSports events in Fort Wayne.